Global Marketing Manager AI Management System

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Global Marketing Manager AI Management System

Location: EMEA - homebased

About the role

Working closely with the AI Regulatory Services Managing Director as part of a fast-growing team, the AI Marketing Manager has a key role in supporting the development of an integrated AI strategic marketing plan that supports the promotional activities for products and services into new markets such as pharmaceutical, robotics, automotive, and aviation.

In your day to day, you will:

• Develop a cohesive AI marketing plan, based upon insights into customer needs and market developments, that supports the achievement of the annual AI commercial targets aligned with the stream business strategy.
• Drive the successful execution of the AI global marketing plan.
• Work collaboratively with other streams and sectors with close links to the Medical Devices marketing team, commercial team, and group marketing team to drive the growth of the AI business with lead generation campaigns, social media.
• Always ensure compliance of all AI specific product/services marketing and communication materials with the Regulatory requirements of the AI regulations.
• Contribute to the development of AI marketing content that positions BSI as a true thought leader in the Regulatory Services space.
• Ensure marketing generated sales leads for AI products, services, and solutions have a clear measurable process to identify success.
• Support the global AI sales efforts via relevant trade shows, road shows, webinars, and other symposiums.

To be successful in the role, you need to:

• Hold a BA/BS marketing degree.
• Have AI Marketing experience.
• Significant experience in Marketing Management.
• Track record of creating and executing successful marketing plans and in developing and executing global marketing campaigns.
• Knowledgeable in market trends, recognising the value of data sharing to identify, and exploit, new business opportunities, new markets.
• Be able to build strong and effective collaborative working relationships with all key stakeholders.

BSI offers a competitive total reward package, an independent and varied job in an international environment, flexible working hours, ongoing training and development, and a wide range of benefits depending on the country.

Do you believe the world deserves excellence?

We are proud to be the business improvement company for other organisations to become more sustainable and resilient and finally to inspire trust in their products, systems, services, and the world we live in.

Headquartered in London, BSI is the world's first national standards organization with more than 100 years of experience. We are a global partner for 86,000 companies and organizations in over 193 countries, offering development, auditing, certification, and training services.

Through our unique combination of consulting, training, assurance, and regulatory services we bring solid and broad knowledge to every company.

If you want to contribute to this inspiring challenge, bring your open and enthusiastic mindset to our dynamic team, apply now and become part of the BSI family!

D&I Policy

BSI is committed to ensuring the diversity of our workforce reflects that of our clients and the communities in which we operate. Our goal is to create a sense of belonging for all employees by providing opportunities to develop, grow, and engage with our global organization all while having fun doing great work. BSI is a community where everyone can thrive.

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Our Excellence Behaviours: Client-centric, Agile, Collaborative. These three behaviours represent how we do things at BSI. They help us ensure that BSI is a great place to work and a highly successful business.

BSI is conducting face-to-face interviews where appropriate and possible. If you are invited to a face-to-face interview but feel more comfortable with conducting the interview virtually, please speak to a member of our recruitment team.

About Us

BSI is a business improvement and standards company and for over a century BSI has been recognized for having a positive impact on organizations and society, building trust and enhancing lives.

Today BSI partners with more than 77,500 clients in 195 countries and engages with a 15,000 strong global community of experts, industry and consumer groups, organizations, and governments.

Utilizing its extensive expertise in key industry sectors - including automotive, aerospace, built environment, food and retail, and healthcare - BSI delivers on its purpose by helping its clients fulfill theirs.

BSI provides organizations with the confidence to grow by partnering with them to tackle society’s critical issues – from climate change to building trust in digital transformation and everything in between - to accelerate progress towards a better society and a sustainable world.