General Manager / Financial Controller

CV Bay; England; On-site; GBP 60,000 - 70,000; Full time

Job description

General Manager – Premium Food & Beverage Brand
Salary: £60,000 – £70,000 DOE
Location: Site-based in Herefordshire (Office, Factory & Warehouse)

About the Business:
This is a unique opportunity to join an exciting, founder-led,premium food & drink brand rooted in British farming, craftsmanship, and sustainability. With a product range stocked in retailers across the UK, the business is now entering an exciting phase of growth and operational scale-up.
They produce their products in-house — from raw ingredients to final packaging and are committed to maintaining exceptional quality and brand integrity as they grow.

The Role: We’re looking for a commercially minded General Manager with strong financial acumen and leadership experience in the FMCG or food & drink space. You’ll take full ownership of the day-to-day running of the business, overseeing operations, finance, compliance and team performance — while helping shape the future direction.

This is a hands-on, high-impact role perfect for someone who thrives in a fast-paced, founder-led environment where no two days are the same.

Key Responsibilities:

• Lead the full operational, financial, and compliance agenda for the business
• Oversee daily site activities across office, production, and warehouse
• Manage budgeting, forecasting, reporting, and cost control with full P&L responsibility
• Ensure compliance with food safety, health & safety and company policies
• Drive efficiency improvements across the supply chain and operations
• Act as the operational partner to the founder’s commercial vision
• Support retail readiness and ongoing supply to major supermarket
• Lead and inspire a growing team, shaping a strong and accountable culture

What We’re Looking For:

• Experience as a General Manager, Head of Ops, or Finance Director in an FMCG or food business
• Strong financial foundation — ideally a qualified accountant or someone with demonstrable P&L ownership
• Highly capable in both strategic planning and hands-on delivery
• Background in production, logistics, food and drinks products is a real advantage
• Experience scaling up operations and implementing structure/processes
• A confident communicator and decision-maker with excellent organisational skills
• Someone who thrives in a dynamic, founder-led business with a strong purpose

Why Apply?

• Join a fast-growing, values-led brand at a pivotal point in its journey
• Influence strategy and growth from the ground up
• Own and shape a diverse, impactful leadership role
• Be part of a passionate, purpose-driven team in a beautiful rural setting

Interested?
If you’re a commercially savvy operator with a head for numbers and a passion for quality, we’d love to hear from you. Apply today to #Sam for a confidential conversation.