Financial Services Marketing Placement - BMW UK, Farnborough

Financial Services Marketing Placement - BMW UK, Farnborough

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We believe in creating an environment where our interns really can learn by doing and where they are given their own areas of responsibility right from the start of their time with us. That’s why our experts will treat you as part of the team from day one, encourage you to bring your own ideas to the table – and give you the opportunity to really show what you can do.

Summit ONE in Farnborough is home to the National Sales Company for the BMW Group in the UK, as well as BMW Group Financial Services which offers retailers, corporate and private customers a range of customised financial services. Alphabet (GB) Ltd. as a leading provider of Business Mobility Services is also located in Farnborough.

Within our self-contained campus, we offer a modern way of working with an empowering office culture, some aspects of which include:

• Our work persona shift – being yourself is important and increases efficiency. For this reason, we encourage our employees to express themselves authentically.
• Flexible working hours - working flexibly improves mental perspective and increases sustained productivity. This means our leaders maintain balance, not burnout, through focusing on output, not attendance.
• The opportunity to get involved with our continued support to our chosen charity with a variety of fundraising events throughout the year.
• Throughout our offices there are open creative spaces which hold facilities such as table-tennis to encourage innovation and employee engagement.

BMW UK, Farnborough - FS Marketing Intern - 13 Month Placement (July 2025)

We are looking for a confident and eager-to-learn individual to join the dynamic Marketing Department of BMW Group Financial Services. BMW Financial Services (GB) Limited was established in 1996 to handle wholesale, retail, and fleet financing for the BMW Group. Based in Farnborough, Hampshire, we are an integral part of supporting the sales of all BMW Group products in the UK, providing Retailers and customers with funding solutions as well as a range of finance and insurance products, enabling our customers to access the whole BMW Group range of vehicles (BMW, MINI and BMW Motorrad).

You will also be working with the award-winning ALPHERA Financial Services which is the BMW-owned independent finance company, offering finance for non-BMW and MINI products. ALPHERA Financial Services is also responsible for Rolls-Royce Motor Cars Financial Services in the UK.

What awaits you?

• Working directly on BMW Group Brands Insurance Solutions and ALPHERA Financial Services business lines.
• Briefing BMW Group Financial Services Marketing Agencies, providing updates on existing assets or the creation of new marketing materials.
• Ensuring that all marketing material is regulatory, legal, and Corporate Identity (CI) compliant.
• Supporting creative, brand, and overall effectiveness reviews of our projects and campaigns to ensure optimum results and positive customer outcomes. This includes ensuring they have the potential to generate leads and will comply with CI standards and guidelines.
• Working closely with the Financial Services teams in all aspects of marketing, communications, and product collaboration.
• Creating strong relationships with our partners, including attending, and contributing to monthly meetings and project meetings.
• Assisting in the development of materials across all marketing channels. This will include reviewing and approving artwork and liaising with other stakeholders where needed.
• Publishing communications and bulletins for our retailer and Partner networks and maintaining content for our insurance and finance pages.
• Providing support for website content and its functionality. In addition, you will be involved in improving the Customer Journey and User Experience (UX) across websites.
• Liaising and coordinating with internal departments within BMW Group FS and external suppliers/partners as required.
• Supporting with cost centre control for budgeting, including reporting and administration.
• Supporting with event organisation and implementation.

This is a rare opportunity to gain experience of the full marketing mix in a large blue-chip organisation.

Qualifications and Experience

• Studying towards a bachelor's degree in Business Studies, Marketing, or a related field and on track to achieve at least a 2:2.
• A confident user of Microsoft Office products such as Excel, Word, and PowerPoint.
• Strong numeracy and literacy skills where accuracy and attention to detail are key.
• Excellent communication skills, both written and verbal.
• A self-starter with the ability to work on their own initiative.
• Enthusiastic and passionate about marketing, including the ability to identify new opportunities and trends. This may include the use of digital and social media.
• An outgoing personality is essential. You will be expected to interact and network with all areas of the business both within BMW Group Financial Services and our sales colleagues in BMW Group UK. At times, you may also represent the Marketing department in meetings with other areas of the business.
• The successful candidate will be a source of innovation and creativity for our business as well as a resource that will challenge our norms. Our goal is to nurture a future leader for the BMW Group.
• A full UK driving license is advantageous but not essential.

Why choose us?

• Great Pay –A competitive annual salary of £23,700, 27 days holiday per annum (pro rata to your contract) and an attractive pension scheme.
• Rewarding Work-Life Balance– Contracted working hours are 37.5 hours a week, Monday to Friday, helping you develop a fulfilling work-life balance.
• Exciting Additional Benefits –You will have the opportunity to enjoy other employee benefits, including a subsidised on-site restaurant and access to our Advantages scheme which gives you a range of offers and discounts.

What do you need to do now?

If you apply, the next stages of the recruiting process could include: online testing, video interview and then a face-to-face, telephone or virtual interview with the hiring manager. This may be in the form of an assessment centre.

Please note:

We operate rolling recruitment. This means we may close the application window earlier than identified if sufficient applications are received, so please apply early to avoid disappointment.

Once you make your application you will be automatically sent cognitive tests (via Eligo) for completion before we have had the opportunity to determine your eligibility for the role. Please be aware that if you complete the tests and you are not eligible your application will not be processed any further.

Please ensure that you complete all of the free text questions for your application to be progressed. Please also include a role-relevant cover letter, explaining why we should consider you for this position.

To be eligible for this position, you must be returning to your studies for a minimum of 6 months after completion of this placement and be able to provide proof of your legal right to work in the UK if you are not a UK passport holder.

We are committed to promoting equal opportunities in employment and job applicants will receive equal treatment regardless of gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.

About BMW Group UK

If you’re passionate about changing the way the world moves for good then there’s never been a more exciting time to be part of the BMW Group. Our brands BMW, MINI, Rolls-Royce Motor Cars and BMW Motorrad have made us the world’s leading premium manufacturer of cars and motorcycles as well as provider of premium financial and mobility services.

We’re home to a lot of people. People from all walks of life, with a variety of backgrounds that make them who they are. Whose stories and unique life experiences shape the company we are. Because as diverse as our customers, suppliers and investors are worldwide, so too are our teams.

We are always looking for new talent to help us keep pushing the limits of what’s possible in a broad variety of roles, so why not explore our opportunities and take your next career step with us today.

How to apply

To apply for this role and to find out more, please click on the apply button.

Please note that applications may close before the application deadline, so apply early to avoid disappointment.