Paid Social Manager

Embryo Manchester, England, United Kingdom

Paid Social Manager

We're looking for a Paid Social Manager to join our fast-growing Paid Social team at Embryo!

Salary banding: £30k – £40k per annum

Working pattern: Hybrid – 2 days in the Manchester office

Duties & Responsibilities

• Creating paid adverts on a variety of social media channels for clients, including Meta, LinkedIn, Pinterest, TikTok.
• Full social campaign management including reporting and meeting/calling clients to discuss campaign progress.
• Creating unique and forward-thinking social media strategies for clients in your portfolio, working with other departments on cross-channel strategies, including budget allocation, audience targeting, and A/B testing.
• Liaising with clients to discuss advert spend and agreeing daily/campaign budgets. Monitoring ad spend throughout the campaign to ensure it stays within budget.
• Responsible for the delivery of social media work for clients.
• Building good relationships with clients, understanding their business, brand, sector, competitors, and audiences.
• Collaborating with wider departments on multi-channel campaigns.
• Bringing fresh ideas into the social media department to remain at the forefront of social media standards and platform regulations/algorithms.
• Supporting the team to ensure that client social media KPIs and objectives are met.
• Running training sessions for the wider team and supporting junior team members with any issues and upskilling.

Skills

• 3+ years experience in a similar role.
• Comfortable with paid advertising on a range of social media platforms, particularly Meta and LinkedIn; TikTok and Pinterest advertising experience is desirable. E-commerce and Lead Generation experience is ideal.
• Ability to complete monthly reports that are presentable to clients, analyze campaign data, and utilize findings to progress campaigns.
• Excellent written and verbal communication skills, comfortable engaging with clients both over the phone and face-to-face.
• Effective time management skills to ensure workload is manageable and deadlines are met.
• Creative approach to social media to deliver the best results for clients.
• Proactive in taking initiative and seeking to learn more to drive the best results.
• Skilled at using Google Analytics, delivering new business audits, and creating new client proposals.
• Demonstrating company values in interactions with team members and clients.
• Clear and effective interpersonal skills, able to provide feedback, actively listen, and resolve conflicts.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Industries

• Advertising Services