Director of Sales Marketing

Senior Recruitment Consultant - Head of Hotels

Location: Hounslow

Are you a dynamic, results-driven leader with a passion for sales and marketing? Do you thrive in a fast-paced environment, developing innovative strategies that drive growth and brand visibility? We are seeking an experienced and strategic Director of Sales and Marketing to lead and elevate the commercial success of our prestigious branded hotel in Hounslow.

As the Director of Sales and Marketing, you will be at the forefront of the hotel’s commercial performance. You will be responsible for developing and executing a comprehensive sales and marketing strategy, enhancing brand awareness, driving revenue, and building strong relationships with key clients, partners, and stakeholders.

Key Responsibilities:

1. Lead the sales and marketing department in the development and execution of comprehensive, results-oriented strategies to maximize hotel revenue and market share.
2. Build and maintain strong relationships with key corporate clients, travel agencies, and other partners to drive group and transient business.
3. Oversee and manage the hotel’s digital marketing efforts, including website optimization, social media engagement, and online reputation management.
4. Collaborate with senior leadership to create pricing strategies, promotional campaigns, and seasonal offerings that align with brand goals.
5. Develop and manage the hotel’s marketing budget, ensuring a strong return on investment for all marketing initiatives.
6. Monitor market trends, competitor activities, and customer feedback to identify new opportunities for growth and innovation.
7. Drive the hotel’s brand positioning and ensure consistency across all touchpoints, from advertising to guest experience.
8. Lead and motivate the sales and marketing team to achieve targets, providing coaching and development opportunities.
9. Regularly report on sales and marketing performance, adjusting strategies as needed to ensure continued growth.

Ideal Candidate:

1. Proven experience as a Director of Sales and Marketing or in a senior commercial role within the hospitality industry, ideally with experience in branded hotels.
2. Strong understanding of the London market, local and international travel trends, and the competitive landscape.
3. Exceptional leadership skills with a track record of motivating teams and achieving ambitious targets.
4. Expertise in digital marketing, social media, and online reputation management.
5. In-depth knowledge of revenue management, sales strategies, and marketing analytics.
6. Strong negotiation skills and the ability to build long-lasting relationships with clients and stakeholders.
7. Creative thinker with a proactive approach to problem-solving and an eye for innovation.
8. Excellent communication and presentation skills, both written and verbal.

Seniority level

Director

Employment type

Full-time

Job function

Management and Sales

Industries

Hospitality