Sales Representative-Europe

An exciting opportunity has arisen to start a career with St Giles International, one of the market leaders in the English as a Foreign Language (EFL) training field - a vibrant industry contributing £1.2 billion to the UK economy alone.

As Sales Representative Europe, you will be responsible for the regional account management for our student recruitment partners or Overseas Partners ('agents’) based in Europe. This involves responding to enquiries, providing customer service assistance and relationship building. There will be a mix of development work with current partners for the company and nurturing of new partner relationships.

Our Team

The St Giles Sales Team forms a small, tightly knit but high-powered team. It currently consists of three sales representatives and a Sales & Marketing Manager. The successful applicant will be joining the Sales team as its fifth member and will report directly to the Sales & Marketing Manager. They will be based either in London or remotely in Europe. Sales Representatives deal directly with Overseas Partners, but also liaise with other departments within the organisation including senior management, the CEO and his Deputy. The team travels occasionally with some members living abroad at different times of the year to better serve their markets. They work closely with our Marketing Team to ensure our marketing collateral matches their market’s needs and also with our Group Admissions Team, who process our bookings and liaise with direct students and our partners. Our ethos is to have a sociable, vibrant and multicultural working environment where there are regular opportunities to consult, report and partner with senior colleagues, including the founding family. We are a hardworking team who are happy to pitch in and help each other when needed.

Your responsibilities:

As Sales Representative Europe, you will be expected to work independently with the ability to take initiative and ownership of your market.

Key tasks include:

1. Regional account management for our European student recruitment partners or Overseas Partners ('agents’). This involves responding to a high level of enquiries, providing customer service assistance and relationship building. There will be a mix of development work with current partners for the company and nurturing of new partner relationships.
2. Frequently partners in this region will want to communicate in their mother tongue; as two of our biggest markets in the region are Italy and France, we prefer a candidate with fluency in either/both of these languages.
3. Assisting in the recruitment of new partners and contracts for the company.
4. Creation of an annual regional sales plan including carefully considered sales targets per market.
5. Regular monitoring of partnerships to ensure that our partners are given the customer service required to meet targets.
6. Complaints handling as part of account management.
7. Formulation of our promotional strategy and regular assessment of the effectiveness of our promotional efforts.
8. Creation of group quotes upon request.
9. Delivering rigorous market analysis to inform sales, product development and strategic goals.
10. Offering market analysis to assist in the production of promotional materials such as brochures and website.
11. Proactively creating materials to help your markets, such as presentations, FAQ documents etc.
12. Producing statistical data on students and partners of the company.
13. Organising and attending promotional trips overseas (within budget) on behalf of the company. Trips usually involve attending trade fairs for either partners or students, visiting partners at their offices, and/or recruiting and training new partners. These meetings and events could take place either virtually or online and may involve evening and weekend work. The role will consist of some business trips.
14. Confidently offering sales presentations to current and potential partners.
15. Contributing to monthly Sales Team training presentations to share your knowledge and experience with the rest of the team.
16. Assisting in the placement of advertisements in appropriate publications.

Applicants should have:

• 1+ years’ experience in Sales, with an emphasis on Account Management, preferably within the language travel industry.
• A track record of success in sales: the ability to create ‘new leads’ and maximise growth in your market.
• Commercial acumen, negotiation skills, and a tenacious approach to getting the best deal.
• A Bachelor’s degree.
• Enthusiasm for both St Giles and the industry.
• A charming and outgoing personality with an ability to form relationships quickly.
• The ability to work independently and take initiative.
• A suitable working from home environment including a good internet connection and laptop; a company phone will be provided.
• Fluency in spoken and written English with a second language preferable (Italian or French).
• The ability to learn complex elements quickly and retain information.
• Willingness to learn and be self-reflective.
• High standard of numeracy and literacy.
• Excellent communication, interpersonal and presentation skills.
• A dedicated, customer focused approach.
• Experience of overseas travel and an international mindset with the ability to communicate with people from an array of different backgrounds and culture.
• Ability to deliver rigorous market analysis to inform sales, product development and strategic goals.
• Creative and imaginative problem-solving skills.
• Excellent organisational skills.
• Permission to work in the country you are based in (either in the UK or in Europe).

Training, Rewards Package and Terms:

Training: We are pleased to offer a comprehensive training schedule within the first month of employment, where the successful candidate will be onboarded online, and we will provide frequent training and updates over Zoom or Microsoft Teams to ensure the team member has the support required to be successful in their role. Moreover, we encourage candidates to take external sponsored training with us (terms and conditions will apply).

Terms & Remuneration:

• Annual sales bonus (terms and conditions apply).
• Profit share (PRP) (terms and conditions apply).
• Holidays include 4 weeks/20 working days, not including statutory holidays, plus 1 extra day for every year of service, up to a maximum of 5 days.
• Working hours are normally 09.00 - 17.30 (UK time) Monday to Friday (with occasional work during the evenings or weekends – this is mostly whilst travelling on behalf of the organisation). This schedule may be adjusted according to the demands of the role.
• This is a permanent position, and we have a probationary period of employment of 12 weeks.
• If based outside of the UK, you would need to register as self-employed and invoice St Giles monthly. You would be in charge of compliance with local tax regulations.
• Flexibility to work evenings and weekends required and time in lieu will be offered accordingly.

We offer some opportunities for international travel and providing compliance with wider team arrangements, we are very happy for you to take time out before or after your trip allowing you time to explore the great places in which you’ll do business.

You will be invited to attend our yearly global team conference. It’s a great chance to meet the members of the team from the UK and Canada, learn more about St Giles and also, enjoy some great social activities.

Start date: As soon as possible

Seniority level

Entry level

Employment type

Full-time

Job function

Sales and Business Development

Industries

Higher Education