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Social Media Manager

Blueclaw

West Yorkshire

On-site

GBP 60,000 - 80,000

Full time

30+ days ago

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Join a forward-thinking company as a Social Media Manager, where you'll lead innovative social campaigns and drive organic growth across exciting sports and betting products. This role is perfect for a creative and analytical thinker who thrives in a dynamic digital marketing environment. You'll be responsible for planning, executing, and reporting on impactful social media strategies while collaborating with a passionate team. If you're eager to make a difference in the world of sports betting and have a knack for growing online brands, this opportunity is tailored for you. Embrace the challenge and help shape the future of digital engagement!

Minimum 2 years’ experience in a digital marketing environment.
Strong experience in growing an online product through various digital marketing channels.

Planning and executing social media campaigns across all major platforms.
Continuously monitor and optimise existing campaigns to improve conversion rates.

Digital Marketing

Social Media Management

Campaign Execution

Analytical Skills

Creativity

Knowledge of iGaming

Facebook

Instagram

Twitter

The Social Media Manager will be responsible for planning, implementing, and reporting on major social campaigns as well as organic growth across XLMedia’s sports and betting properties and products pushing brand awareness, commercial drives and lead generation.

Responsibilities

Planning and executing social media campaigns across all major social media platforms.
Work with the team to align organic paid media plans with the overall market strategy.
Continuously monitor and optimise existing campaigns to improve conversion rate, commercial delivery to improve return on investment of the advertising spend.
Experience in achieving organic growth on all major social media platforms.
Using new media technologies to improve commercial delivery.
Define, measure, and analyse relevant paid media KPIs and perform ROI attribution reporting.
Assist the wider digital team in delivering their content calendar.
Proactively provide actionable insights into performance for relevant product owners.

The Candidate

Minimum 2 years’ experience in a digital marketing environment.
Strong experience in growing an online product through various digital marketing channels.
Experience in campaign set up and execution and reporting on social media platforms such as Facebook, Instagram, and Twitter are essential.
Curious and creative, passionate about sports betting is beneficial.
A strong understanding of iGaming.
Knowledge of social media compliance and responsibility.

Details

Application Closing Date: 02 January 2022

Position Start Date: 02 January 2022

Employment Type: Full-Time

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