Associate Business Development Manager

Associate Business Development Manager

Censis Technologies is at the forefront of innovative software solutions built to ensure traceability, increase productivity and improved outcomes in the healthcare perioperative workflow. With the industry’s most capable and comprehensive cloud-based surgical asset management system, our goal is to help healthcare facilities get the maximum value out of every surgical procedure. We are aiming to streamline the lead generation process, enhance efficiency and boost conversion rates through strategic funnel creation and management. We are looking for a dynamic Associate Business Development Manager (BDM) to join our team and contribute to our mission of driving sales success.

Position Summary

As an Associate BDM, you will play a pivotal role in building and optimizing sales funnels for our commercial sales team. Your primary responsibility will be to collaborate with the sales and marketing teams to execute and monitor effective sales strategies that attract and nurture leads at the top of the sales funnel. This position offers a fantastic opportunity to develop your skills in sales strategy, digital marketing, and analytics while working in a fast-paced, innovative environment.

Key Responsibilities

1. Execute sales funnel strategies that effectively capture and nurture leads from initial customer interest to entry into the Censis sales funnel where you will hand-off to an assigned Business Development Manager using established Funnel Management standard work.
2. Consistently achieve or exceed key performance indicator (KPI) targets to drive successful lead generation outcomes.
3. Monitor and analyze funnel performance, identifying areas for improvement and implementing adjustments to strategies as needed.
4. Partner with the sales team to ensure seamless transition of leads through the sales process, optimizing conversion rates.
5. Deliver appropriate sales presentations and sales collateral material to effectively communicate the Censis value proposition to potential clients.
6. Conduct pre-sale work, such as client hardware equipment assessments and post-sale activities, such as document capture, to assist Business Development Managers with increasing overall sales velocity.
7. Stay updated on the latest lead nurturing and customer cold call techniques and tools while honing your overall sales skill toolbox.

Qualifications & Skills

1. Bachelor's degree in Business, Marketing, Communications, or a related field.
2. 1-3 years of experience in sales, marketing, or a related area, with a focus on lead generation, lead nurturing and early sales funnel management.
3. Ability to execute established sales strategy and document activity according to Censis standard work expectations.
4. Ability to effectively qualify potential clients and nurture leads to maximize conversion rate. High resilience mindset that fuels desire to succeed in heavy cold call driven role.
5. High energy, positive attitude and ability to quickly establish rapport with potential customers via phone or in-person sales calls.
6. Strong analytical skills with the ability to interpret data and make data-driven decisions.
7. Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
8. Familiarity with CRM software, email marketing tools, and analytics platforms (e.g., Salesforce, HubSpot, Google Analytics).
9. Eagerness to learn and grow in a fast-paced, technology-driven environment and navigate through ambiguity to achieve company goals.
10. Consistently maintains a positive, can-do attitude, fostering a collaborative and supportive work environment while inspiring colleagues to achieve their best.

Fortive Corporation Overview

Fortive’s essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product design, and healthcare safety solutions.

We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We’re a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions.

We are a diverse team 17,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact.

At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference.

At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone.

At Fortive, we believe in growth. We’re honest about what’s working and what isn’t, and we never stop improving and innovating.

Fortive: For you, for us, for growth.

About Censis

Censis, the first company to engineer a surgical asset management system that tracks down to the instrument and patient levels, has continually set the standards for the sterile processing industry. From the beginning, Censis has recognized the vital connection between perioperative innovation and efficiency, unparalleled customer care and improved operational performance. By continuing to invest in technology, ease of integration, education and support, Censis provides solutions that empower hospitals and healthcare providers to stay compliant and ahead of healthcare’s rapidly changing environment. With Censis, you’re positioned to start ahead and stay ahead, no matter what the future holds.

We Are an Equal Opportunity Employer. Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at applyassistance@fortive.com.

Pay Range
The salary range for this position (in local currency) is 56,900-105,700