SEO Manager (Affiliates)

ENGINEERINGUK; London; On-site; GBP 35,000 - 65,000; Full time

Job description

The Telegraph is looking for a talented and enthusiastic SEO manager to join our dynamic Audience team. In this collaborative role, you will drive and refine key organic growth strategies for our Commerce team, directly impacting the performance of our affiliate-driven content.

Reporting to the Head of Evergreen SEO, you will be instrumental in managing organic performance, collaborating closely with editors on best practices, identifying new opportunities, and providing insightful performance reports across some of our most valuable channels. You will be at the forefront of eCommerce and publisher trends, working closely alongside editorial and commercial teams to influence cross-business strategy.

A prime example of our evergreen commercial content can be found within Telegraph Recommended and its associated guides, a trusted resource for our audience's purchasing decisions.

Key Responsibilities

• Execute evergreen content strategies for key commercial verticals, including planning, briefing, and content optimisation.
• Create and deliver comprehensive weekly and monthly reports and analyses, ensuring data is easily digestible for cross-business stakeholders.
• Work closely with journalists and editors, providing expert SEO advice, best practice guidance, training sessions, and content optimisations.
• Drive content performance through competitor audits, keyword gap analysis, identification of emerging trends and seasonal opportunities, and innovation in on-page formats aligned with new channel trends.
• Work to commercial & revenue-based KPIs, understanding the impact of decisions made at the top of the funnel.
• Inform event-planning, performing keyword research and working with the news SEO team to optimise performance for key commercial events such as Black Friday.
• Stay up to date on SEO developments, particularly in News and eCommerce, attending industry events and keeping ahead of the search engine ecosystem.
• Assist the Head of Evergreen SEO in identifying and assessing new search-led business opportunities.
• Manage and support the growth of junior SEO team members.

Requirements

• Proven experience working in an affiliate-focused business.
• Current role with a strong focus on SEO.
• Excellent project management skills.
• Deep understanding of Google, Google Discover and SEO principles.
• Experience managing SEO content projects from initiation to completion.
• Analytical and data-driven approach to decision making.
• Ability to build strong relationships across the business and with senior stakeholders.
• Proficiency in using multiple industry-leading tools (GSC, Ahrefs, SemRush etc).
• Numerate and fluent in aggregating and analysing core campaign performance metrics.
• Experience in editorial or newsroom environments (desirable).

Benefits

The nature of our industry means life at the Telegraph Media Group is fast-paced, demanding, and interesting. We also want it to be rewarding for everyone who works here by creating a suite of benefits that contribute to lifestyle choices and leisure activities. From dynamic working opportunities, medical cover, and parental leave (six months fully paid maternity leave and enhanced paternity/partner leave), to life assurance and season ticket loans, you can choose from a range of flexible benefits, designed to support your lifestyle and help you achieve a healthy work-life balance.

Training and Development

With support from your manager and colleagues, you'll also have access to a variety of training and development opportunities through The Academy. Covering a range of personal and professional skills, our courses enable you to develop an enjoyable and rewarding career.

Our Commitment to Inclusion

At Telegraph Media Group, we foster a diverse and inclusive workplace and we are committed to building a team that reflects a wide variety of skills, perspectives and backgrounds. We believe in equality of opportunity and welcome candidates from all backgrounds, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.

We are proud to be a Level 3 Disability Confident Leader as part of the government's Disability Confident Scheme. If you are disabled or have a long-term health condition and would like support in applying for any of our roles or if you require any reasonable adjustments in the recruitment process with us, please make us aware.

Company

Becoming a Telegraph employee means being part of an iconic brand, focused on providing a perspective that allows people to progress in life.

We have a culture that rewards performance, values its people and embraces diversity of thought and opinion.

The Telegraph is an award-winning, multimedia news brand that has been synonymous with quality, authority and credibility for more than 160 years.

We are renowned for the analysis, perspective, opinion and insight that our journalism provides to a diverse and discerning audience. Every day the content we create – in print, online, in our apps and across many other platforms – is setting the news agenda, sparking debate and provoking comment.

In recent years, we have also developed specially tailored services and experiences for our customers within the areas of travel, financial services and events.

Our Purpose

Our purpose is to champion, through quality journalism, our core beliefs of enterprise, fair play and enjoyment.

Enterprise: We champion freedom – for individuals, markets and nations – and promote a smaller state, capitalism and democracy.

Fair-play: We are committed to the rule of law, respect for heritage and equality of opportunity.

Enjoyment: We believe in celebrating life and enjoying success. We are proud of our role in society and look to the future with excitement and optimism.

Our People Values

Fearless
We are fiercely ambitious; we set the agenda and lead by example. Respect for our customers and pride in our reputation means we never compromise on the truth. We share brave, insightful and sometimes controversial opinions.

Together
We are generous with our support and trust. We are open and unselfish with our knowledge. We do everything with self-awareness and a sense of humour.

Informed
We are smart, well-informed and up-to-date. We make intelligent predictions, bold plans and rational decisions. We take full ownership of our work and results.

Open-minded
We are creative and pioneering, and we are not afraid to fail in pursuit of innovation. We develop our thinking through meaningful, stimulating and honest debate. We embrace diverse perspectives, backgrounds and viewpoints.

For over 160 years, we’ve had a clear purpose - to lead the news agenda, spark debate and provoke comment through our journalism. In today’s constantly changing landscape, our purpose is more important than ever.

That’s why we need curious, open-minded and resilient people across our organisation. People who thrive in a fast-paced environment, who aren’t afraid to explore new opportunities and who are committed to doing what’s right. Join us and, whatever your role, background or skills, you can make the story.

The Telegraph’s goal is to foster a diverse and inclusive workplace and we are committed to building a team that reflects a wide variety of skills, perspectives and backgrounds.

We are an equal opportunities employer, hiring solely on merit and business need.

We encourage applications regardless of sex, gender identity, ethnicity, age, sexual orientation, gender reassignment, religion or belief, marital status, pregnancy, parenthood and disability.

If you require reasonable adjustments in any recruitment process with us, please make us aware.