Creative Strategist | Thg Studios

About THG

We're a fast-moving, global technology group that specializes in taking brands direct to consumers. We're home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.

We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realize our vision and maintain our leadership in a rapidly evolving global industry.

About THG Studios

We are a highly ambitious, multiple award-winning and fast-growing Creative and Production Agency. We are proud of what we have achieved, and we are a trusted creative and content partner of global aspirational brands such as Disney, Sky, Nestle, and many more. We offer a combination of Creative, Production, Strategy services and complete end-to-end Project Management and Account Management which our clients rely on to deliver exceptional outputs.

THG Studios is the creative powerhouse within THG Ingenuity. With over 400 creatives delivering world-class campaigns for brands such as Disney, Campari, MyProtein, Lookfantastic.com, ASDA, Gillette, Nestle, Illamasqua, Coggles, and ESPA, we are Europe's biggest and most impressive creative studio. Spanning across 11.5 acres in the creative heart of the North, Manchester, we are home to 15 specially designed studio spaces dedicated to video, photography, interiors, social, campaign, and even boasting a state-of-the-art food & drink content production facility. And that's just the tip of the iceberg!

THG Studios has everything a brand needs to grow and flourish, and with that comes career opportunities across strategy, client services, creative, packaging, production, and operations. So, if you're looking for the next step in your career, live & breathe creativity, and want to be part of something truly special, there's a role for you in our studio.

About The Role

THG is now hiring a Creative Strategist in Manchester. THG is a fast-moving, global technology business that specializes in taking brands direct to consumers. Our world-class proprietary tech and infrastructure power our extensive portfolio of beauty, nutrition, and lifestyle brands and is now helping drive the exponential growth of our clients' brands globally.

We're powered by a global team of over 10,000 ambitious people around the world. Our culture is fast-paced and entrepreneurial; it's this DNA that has supported our incredible growth.

We're always looking for individuals who can bring fresh and innovative thinking to THG and play a part in driving the group forward on its exciting journey. So, if you're ready to take the next big step in your career, challenge yourself every day, and evolve with the world around you, THG is ready for you.

Main Duties & Responsibilities

• Drive creative strategy within THG Studios to ensure that all campaigns and content align with brand objectives and resonate with our target audiences.
• Develop and execute creative strategies, ensuring high-quality standards and impactful outcomes.
• Collaborate with the creative team to develop innovative concepts and ideas for campaigns, ensuring alignment with brand objectives and audience insights.
• Craft comprehensive creative strategies that leverage consumer behaviour analysis and current trends to enhance brand positioning and market presence.
• Oversee the execution of creative campaigns from ideation to implementation, ensuring all projects are delivered on time, within scope, and budget.
• Work closely with copywriters, designers, and other creative professionals to produce high-quality content for various channels, including digital, print, and social media.
• Monitor and analyse the performance of creative campaigns, using data-driven insights to refine and optimise strategies for improved results.
• Bring creative thinking for marketing solutions by engaging with clients to understand their needs and objectives, presenting creative solutions that meet or exceed their expectations.
• Stay abreast of industry trends, emerging technologies, and cultural shifts to ensure our creative strategies remain fresh and relevant.
• Blend creativity with strategic thinking, ensuring every campaign captures the brand's essence and resonates with the target audience.
• Ensure all creative outputs are consistent with the brand's voice, tone, and visual identity with great attention to detail.
• Drive creative innovation through the category and share best practices.
• Champion new processes and better ways of working with the divisions you manage.

Requirements:

• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• Minimum of 5 years of experience in a creative strategy or similar role within a marketing or advertising agency.
• Strong creative vision and ability to translate concepts into effective campaigns.
• Excellent communication and presentation skills to effectively convey information, both verbally and in writing.
• Proficient in using creative tools and software (e.g., Adobe Creative Suite).
• Strong analytical skills with experience in using data to inform creative decisions.
• Ability to manage multiple projects and meet tight deadlines.
• Must have experience within e-commerce.
• You'll be an experienced strategist with a background within digital and tech projects.
• A proven background of managing a wide range of teams and projects of varied sizes.
• Must be able to manage multiple projects and stakeholders.
• A fantastic organiser with the ability to manage workflow and budgets.
• Prior dealings with C-Suite level stakeholders.
• Be able to track and create visibility of all workflow through the studio at any given time and manage against quarterly planning processes.
• Strong communication skills, a natural relationship builder with the commercial acumen to drive and increase proficiency.

Our Benefits

• Competitive Salary
• Company Pension Scheme - Matching up to 4%
• 25 Days Annual Leave plus Bank Holidays plus Birthday Leave
• Enhanced Maternity and Paternity Policy
• Enhanced Compassionate Leave
• Cycle to Work Scheme, Tech Scheme & More...
• Access to On-Site Doctor, Physio, Gym and Shop
• Commitment to Continued Learning and Development Through our Bespoke L&D Offering
• Exclusive Discounts off THG Brands
• Many More...

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.