Content Creator (Gaming)

BT Group; London; Hybrid; GBP 30,000 - 50,000

Job description

Content Creator (Gaming)

Posting Date: 1 Apr 2025

Function: Brand and Marketing

Unit: Consumer

Location: One Braham (4140), London, United Kingdom

Salary: Competitive with great benefits

Work Arrangement: 3 days in the office, 2 days wherever

About EE

We’re EE, the biggest mobile and broadband operator in the UK. We serve every second household in the country and are committed to being the most personal customer-focused technology company in the UK.

It's an exciting time at EE as we continue the relaunch of the brand and redefine how we can serve our customers. As part of this, we want to develop deeper relationships with them, connecting in all the places they love to spend their time.

We’ve built a new in-house social team to cement our brand as a leader in the social media space. In this role, you will be the key content creator for all things gaming, using your knowledge of TikTok, Instagram, Twitch, and relative trends to place EE at the heart of the conversation.

What you’ll be doing

• Develop and execute innovative social media strategies that drive brand visibility and engagement.
• Create compelling gaming content across key social platforms ensuring a consistent brand tone of voice and identity.
• Develop a test and learn approach that drives effectiveness learnings across the whole Marketing Communications team.
• Collaborate with wider Marketing Comms teams and core agencies to integrate key social platforms into all campaigns, sponsorships, and partnership briefs.
• Build a true partnership relationship with social platforms to ensure EE is at the forefront of industry innovations and opportunities.
• Stay informed about gaming industry trends, platform updates, and emerging technologies.
• Establish and maintain channel guidelines for platform content, ensuring alignment with brand values and best practices.
• Lead a Community Manager responsible for campaign analysis and community management.

The skills and experience you will have under your belt

• A huge passion for the world of gaming and previous experience creating relevant content.
• Creative thinker with a strategic mindset and ability to generate innovative ideas.
• Proven experience in planning and executing social content strategies that drive engagement and metrics.
• Strong understanding of key social media platforms, including analytics tools and advertising capabilities.
• Detail-oriented thinker with strong organizational and project management skills.
• Confident working in a fast-paced and collaborative environment.
• A strong communicator who can influence stakeholders at all levels.

What's in it for you? What are the benefits?

• 25 days annual leave (plus bank holidays)
• 10% on-target performance bonus
• Life Assurance
• Pension scheme with additional contributions
• Option to join the Healthcare Cash Plan or other benefits
• 50% off EE mobile pay monthly or SIM only plans
• Exclusive discounts on BT broadband packages
• World class training and development opportunities
• Volunteering days to give back to the community

BT is an equal opportunities employer committed to creating an inclusive working environment. We encourage applications from diverse backgrounds.