Product Marketing Manager

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The Company

At AccountsIQ we are on a mission to bring affordable and feature-rich SaaS accounting systems to medium and mid-sized organisations. Our smart cloud accounting software transforms the finance function and simplifies how multi-entity businesses capture, process and report their results. It’s great for fast-growing businesses who have outgrown their existing system but don't want the expense and complexity of a complex ERP solution. At the heart of our culture, we combine teamwork, energy, and passion with an entrepreneurial and friendly spirit. Join us if you want to be part of our story.

The Role

We are seeking an experienced Product Marketing Manager to lead go-to-market strategies, drive demand generation, and support product launches. This is a key role reporting to the Chief Marketing Officer, focused on expanding our market presence in the UK and Ireland. The ideal candidate will help align product, marketing, and sales teams to ensure impactful launches and consistent market positioning. This is an excellent opportunity for an experienced product marketer, especially in SaaS, ERP, or fintech, to make a significant impact in a fast-growing business.

Responsibilities

• Develop and execute marketing plans for UKI, including positioning, pricing, and promotional strategies.
• Create and lead launch plans that align with business goals, ensuring market relevance and driving demand.
• Tailor marketing materials for key segments, ensuring alignment with brand messaging.
• Equip sales and partner teams with the tools and insights they need for successful market execution.
• Collaborate with content teams to create innovative campaigns and digital strategies to drive pipeline growth.
• Research and engage with customers to assess business opportunities and economic value.
• Work with sales to identify growth opportunities, develop strategies, and execute sales plays.
• Analyse the competition and position AccountsIQ products accordingly.
• Represent AccountsIQ in events, PR, and analyst relations activities.

Qualifications

• 5+ years of product marketing experience, particularly in SaaS, ERP, or fintech.
• Proven expertise in launching new product features, market segmentation, and creative marketing strategies.
• Strong project management skills and ability to balance multiple priorities.
• Exceptional written and verbal communication skills, with experience presenting to executives.
• Analytical mindset, capable of managing forecasts, pricing strategies, and promotions.
• Team player with leadership experience through influence.
• Ability to travel to the UK up to 10% annually.

Some of our perks

• 25 days of annual leave + 2 company days + bank holidays.
• Hybrid working - 2 days in the office per week.
• Working from abroad - up to 6 weeks per calendar year.
• Private Health Insurance.
• Life Assurance - 4x Salary.

By submitting your application, you agree that AccountsIQ may collect your personal data for recruiting, global organisation planning, and related purposes. AccountsIQ’s Privacy Notice - Employees, Workers, Contractors and Candidates explains what personal information we may process, where we may process your personal information, our purposes for processing your personal information, and the rights you can exercise over AccountsIQ’s use of your personal information.