Marketing Lead

James Fisher and Sons plc; Aberdeen City; Hybrid; GBP 40,000 - 80,000

Job description

Marketing Lead - Energy Division

Full-time, Permanent

Knutsford or Aberdeen, Hybrid working

About James Fisher and Sons Group

James Fisher is a global engineering services company that has evolved from its origins as a ship owner and operator to provide expertise and innovative technology across Energy, Defence, and Maritime Transport. We help our customers deliver on their promises safely, efficiently, and responsibly. With a strong heritage built on our people and innovation, we are embedding sustainability across our business.

Our strategy, centered around the One James Fisher ambition, aims to build a cohesive engineering service company in the Blue Economy.

1. Our Energy Division offers safe, sustainable products and services for oil, gas, and renewables.
2. The Defence Division provides underwater systems and life support for defence and commercial diving markets.
3. Maritime Transport leads in global maritime shipping and ship-to-ship transfer services.

Together, we are building a brighter, bolder, and more innovative future.

The Role

We're looking for an experienced Marketing Lead to join us and support the delivery of the portfolio marketing and communications activities in alignment with the Energy Marketing strategy, working in close partnership with the Energy Marketing Manager, Sales, Business Development and the Group Marketing and Communications Team.

The role can be based in either our Knutsford or Aberdeen office and we offer hybrid working.

Role Accountabilities

• Collaborate with the Energy Marketing Manager to deliver a portfolio marketing and communications plan, aligned to divisional strategy and priorities.
• Play a key role in the planning, development and management of individual B2B marketing campaigns, leading on the approach and development of appropriate content, tools and tactics to deliver highly targeted and personalised campaigns, aligned to the Energy Division strategy, business priorities and customer needs.
• Identify effective marketing tactics for optimal customer engagement across global markets and use market intel and customer data to direct effective B2B marketing planning and activities that are customer focused.
• Actively support the monitoring and measurement of our internal and external communications activity to demonstrate impact and ROI.
• Manage the portfolio marketing costs, in line with Energy Division marketing budget.
• Work in close partnership with the Energy Marketing Manager and Central Marketing Team to achieve cohesion and implement, execute and deliver all portfolio marketing activities (internal and external).
• Lead on the planning, management and delivery of key portfolio tradeshows and events, in line with the Energy Division strategy, with clear objectives, KPIs and ROI.
• Support key portfolio engagement and meetings.
• Play a key role in communicating the transformation story of James Fisher both externally and internally (to maximise employee engagement).

Knowledge, Qualifications and Experience

• Previous experience in a communications role working with a range of stakeholders and across multiple channels.
• Experience working with and the ability to clearly explain and present ideas to a range of stakeholders.
• Team player with outstanding interpersonal, verbal, and written communication skills.
• High level of attention to detail is essential.
• Highly organised and proficient at multi-tasking.
• Experience in new product launches would be advantageous.
• Background/knowledge in the energy sector would be advantageous.
• Passion and demonstrable evidence for safety in all we do.
• Excellent financial management.
• Travel to meetings, tradeshows and events will be required.

If this sounds like the ideal next step in your career, then click ‘apply’ now!

Due to the volume of applications, we receive for our vacancies, on occasion applications may close before the deadline, so please apply early to avoid disappointment.

James Fisher and Sons are committed to taking positive action on diversity and strongly encourage applications for candidates from all backgrounds. We are proud to be a Disability Confident employer and recognise that our success depends on our talented and diverse workforce.