Senior Strategist (Digital Media)

Senior Strategist (Digital Media)

London or Manchester, Hybrid

WHO ARE WE?

This position sits in our Marketing & Technology service based in London. We combine data, technology, creative content, and paid media to crack brands’ business problems & drive revenue through digital marketing. Our clients include Netflix, Just Eat Takeaway, Twitch, TikTok, and The White Company.

JOB PURPOSE:

We are currently growing our Strategy team and are looking for a Media Strategist with a growth marketing mindset and the ambition to scale accounts through innovation and proactive thinking. This role requires client relationship building, strategic planning, and an integrated understanding of brand and performance marketing across key digital channels. The ideal candidate can lead cross-functional teams to deliver integrated services based on DEPT's best practices.

This role is within the Netflix team, working closely with teams across all our EMEA markets. You will work closely with the media implementation team and Head of Media to ensure effective approaches are adopted and use their feedback to inform further proactive thinking. This role looks beyond the day to day to identify and overcome key business challenges and future-proof the brand.

You are a critical thinker and seasoned storyteller, equally curious and creative, while also rigorous and analytical. You can hold your own discussing growth strategy, SEO, CRO, analytics, and measurement with marketing managers and C-Level executives. You must have a deep understanding, preferably hands-on experience, in digital media strategy, planning, and activation designed to drive performance and measurable ROI.

KEY RESPONSIBILITIES

• Design and speak expertly to full-funnel media and data-driven strategies
• Create consumer journeys, communication plans, media and messaging strategies
• Understand first-party data to elevate strategic opportunities
• Monitor marketing trends, technology solutions, and competitors
• Participate in new business development and growth opportunities
• Maintain a strong understanding of each client's holistic business, competitors, goals, and engagements with other agency partners
• Orchestrate multi-discipline collaboration for flawless execution of full-funnel, cross-channel campaign strategy and activation
• Elevate client ambitions and identify growth opportunities to support client relationships
• Maintain deep knowledge of Paid Search, Paid Social, Programmatic, OOH / DOOH and Non-Programmatic Digital media channels, platforms, and tactics
• Stay up-to-date on digital and media news and guidelines to ensure adoption of best practices and testing recommendations accordingly

WHAT WE ARE LOOKING FOR

• Solid experience in client-facing roles in cross-channel, digital media planning and activation, preferably at an agency
• Strong communication skills, both written and verbal
• Ability to provide feedback and strategic guidance across paid media channels
• Hands-on experience with various digital media channels and platforms
• Familiarity with media industry research and planning tools
• Knowledge and experience in traditional channels also preferred but not mandatory

WE OFFER

• A flexible, hybrid working policy
• The choice of medical healthcare providers (Bupa or Medicash)
• 25 days holiday plus bank holidays and your birthday off each year
• Company pension scheme
• EAP scheme
• Ride to work scheme
• Enhanced family-friendly policies
• Buddy Program: You will be paired with a ‘Buddy’ to help you through your first weeks at DEPT
• A reputation for doing good. DEPT has been a Certified B Corp since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards
• Awesome clients. Whether big or small, local or global — at DEPT you’ll get the opportunity to work with clients of all sizes and across all industries
• The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications
• Global annual DEPT Cares Month in which employees come together and donate their skills to support local charities

DIVERSITY, EQUITY & INCLUSION

At DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.