Marketing Campaign Manager

ICIS Company; London; On-site; USD 53,000 - 108,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Campaign Manager to drive innovative marketing strategies for events. In this role, you will plan and execute campaigns that align with corporate goals, manage marketing materials, and leverage data insights for impactful decision-making. Join a fast-paced team that values creativity and adaptability, where your contributions will directly influence customer engagement and business success. This is an exciting opportunity to make a significant impact in a vibrant environment focused on delivering exceptional experiences.

Qualifications

• Erfahrung in der Erstellung von Messaging und hochwertigem Copywriting.
• Starke Fähigkeiten in der Datenanalyse zur fundierten Entscheidungsfindung.

Responsibilities

• Entwicklung einer klaren Marketingstrategie für Veranstaltungen mit Fokus auf Umsatz.
• Verwaltung von Marketingkampagnen von der Gestaltung bis zur Analyse.

Skills

Projektmanagement

Datenanalyse

Kreatives Schreiben

Führungskompetenz

Anpassungsfähigkeit

Tools

Salesforce

Eloqua

Job description

Join to apply for the Marketing Campaign Manager role at ICIS

About our Business

At ICIS, our mission is to optimize the world's resources. We help companies make strategic, sustainable decisions by bringing transparency to markets across the world. We create a comprehensive view of commodities markets, providing companies with the data and intelligence to successfully navigate across global value chains every day. Our customers benefit from instant access to price assessments, reports and forecasts, a dedicated news channel, and supply and demand data. You can learn more about ICIS at the link below. https://www.icis.com/explore

About the Team

Our teams are fuelled by curiosity, relentlessly pursuing better customer outcomes. We're on a mission to deliver an unparalleled customer experience, excelling in communication. In a fast-paced environment, we thrive, embracing change with flexibility and composure under pressure. Our high-energy, self-motivated individuals are driven by a genuine desire to make a positive mark on our business. But that's not all; we're creative problem solvers with an entrepreneurial spirit.

About the Role

This portfolio of events provides our customers with the opportunity to meet and learn from those at the forefront of the industry, combining a unique mix of stakeholders from across value chains.

As a Marketing Manager, you will be responsible for planning and executing your own events. If you are an experienced professional with a track record of understanding your audience and delivering results, we invite you to join our dynamic and fast-paced team.

Responsibilities

• Develop a clear marketing strategy for our events that focuses on revenue targets and aligns with our broader corporate vision.
• Manage marketing campaigns from design and execution to reporting and analysis.
• Oversee data strategy to generate a constant flow of new and relevant contacts.
• Brief and allocate resources for the telesales team to drive bookings.
• Collaborate with internal and external designers on the design and production of marketing materials.
• Leverage value from the editorial and product management teams to drive content marketing initiatives.
• Utilize social networking channels innovatively to generate traffic and increase event awareness.
• Manage affiliate partnerships to drive marketing and commercial success.

Requirements

• Strong project management skills with the ability to work on multiple campaigns while managing stakeholders.
• Experience in creating messaging, writing high-quality copy, and proofing content.
• Proficient in analysing marketing data to draw insights for data-led, responsive decision-making.
• A natural leader who is also comfortable working at a fast pace and executing tasks.
• Adaptable and confident, open to trying new ideas and techniques.
• Experience with Salesforce and Eloqua or similar systems.
• Event experience in a conference, exhibition, or training environment is advantageous.

Seniority level

Associate

Employment type

Full-time

Job function

Marketing

Industries

Oil and Gas and Technology, Information and Media