Accessories GTM Project Manager, Fire TV, Kindle, Fire Tablets, Accessories

ENGINEERINGUK; London; On-site; GBP 100,000 - 125,000; Full time

Job description

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DESCRIPTION

Amazon Devices is looking for a customer-obsessed, analytical, results-oriented GTM Project Manager to lead new devices accessories launches and product marketing initiatives in Europe.

In this role, you will manage the product marketing / go-to-market (GTM) / strategy & execution for new devices accessories products, bundles with devices and work closely with global and local business, support and tech teams across Amazon to ensure your product category reaches its maximum potential.

Note: This is a 12 month fixed term contract.

The ideal candidate will have deep consumer marketing and product marketing experience, and a demonstrated ability to define customer needs into business requirements and drive technical projects to completion. You must be comfortable working both at the strategic level and diving deep into implementation as needed for major launches (including managing marketing campaigns, writing business requirements and analyzing data). You will take ownership and help foster a high-energy, high-performance culture.

Key job responsibilities

1. Lead go-to-market / product marketing strategy for new Echo products in Europe, including architecting launch strategy and leading a large cross-functional team to deliver a seamless, successful product launch across all marketing and distribution channels.
2. Act as customer and product evangelist internally and externally with all associated teams.
3. Measure and analyze existing products for opportunities to innovate and improve, providing additional benefits to customers. Work closely with the product development team to define European customer product needs and get them prioritized for design and release.
4. Research and identify new opportunities for Amazon to further distinguish itself as the clear leader in the devices business.

A day in the life
You will thrive in this role, if hitting and beating targets gets you excited and motivated. Our team operates with a Day 1 mindset, each and every day. There is no playbook for how smart speakers should or could be sold in any country. Your job is to help Amazon Echo speakers make their way into as many customers' homes. To do so, you will work on a range of strategies to promote our products, target new and different customer segments, and you will collaborate with global teams to ensure our products continue to evolve and exceed customer expectations.

BASIC QUALIFICATIONS

1. Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
2. Experience building, executing and scaling cross-functional marketing programs
3. Experience leading go-to-market for consumer software or hardware product launches
4. Experience in marketing or marketing research
5. Experience using data and metrics to measure impact and determine improvements
6. Experience presenting metrics and progress to goal to senior leadership

PREFERRED QUALIFICATIONS

1. Experience using any of SQL or other analytical tools for conducting data analysis
2. Experience with customer segmentation, profiling, and targeting

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers.