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YouTube Strategy Specialist - Gaming & Betting
BrighterBox
London
On-site
GBP 150,000 - 200,000
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Job summary
An exciting opportunity awaits at a fast-growing talent production startup known for its bold content across digital and traditional media. As a Freelance YouTube Strategy Specialist, you'll play a vital role in shaping the direction of a new YouTube channel for a major sports betting project. If you have a passion for gaming and gambling and a deep understanding of platforms like YouTube and Twitch, this role is perfect for you. Join a dynamic team and leverage your skills to engage audiences and drive growth in a vibrant industry. Don't miss your chance to be part of this innovative venture!
Qualifications
- Deep knowledge of digital platforms like YouTube, Twitch, and Kick.
- Experience in influencer management or content strategy is a plus.
Responsibilities
- Research and identify key influencers and content creators for collaboration.
- Support the strategy and planning of the new YouTube channel.
Skills
YouTube
Twitch
Kick
Content Strategy
Influencer Management
Communication Skills
Organisational Skills
Job description
This range is provided by BrighterBox. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
About the Company - This fast-growing talent production startup is known for creating bold, high-impact content across digital and traditional media. From TV documentaries to viral YouTube series and major brand partnerships, they represent some of the biggest names in entertainment, including Netflix presenters and TikTok stars.
About the Role - They're on the hunt for a Freelance YouTube Strategy Specialist to support an exciting new project with one of the biggest names in sports betting. If you live and breathe digital content, know the ins and outs of Twitch, Kick, and YouTube, and have a passion for gaming and gambling, this could be the perfect gig for you.
Responsibilities
- Researching and identifying key influencers, streamers, and content creators to collaborate with.
- Supporting the strategy and planning of the new YouTube channel, helping shape its direction and content approach.
- Analysing trends in gaming, gambling, and sports content to identify opportunities for audience growth.
- Reaching out to potential talent and managing initial conversations.
- Providing insights on best practices for content engagement, audience retention, and channel monetisation.
Required Skills
- Deep knowledge of digital platforms - YouTube, Twitch, Kick, and how they fit into the gaming/betting ecosystem.
- A passion for gaming, gambling, and sports content, with an understanding of how betting brands engage online audiences.
- A proactive and research-driven mindset, always looking for new opportunities.
- Experience working with influencers, talent management, or content strategy is a big plus.
- Strong communication and organisational skills - you'll be dealing with creators, brands, and internal teams.
Entry level
Full-time
Marketing and Research
Staffing and Recruiting, Gambling Facilities and Casinos, and Computer Games
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