Campaign Manager IOP Publishing

Campaign Manager

JOIN THE COMMUNITY.

Making science better, together.

careers@ioppublishing.org.

Be part of a community working together to make science better. A society publisher with the perfect blend of not-for-profit purpose and commercial perspective. Here, we help each other be the best we can be: a team big enough to impact and small enough to care.

We are looking for an experienced Campaign Manager to join our busy team. You will work closely with the Marketing Manager and Head of Content and Engagement Marketing to create and implement the strategic vision for your portfolio of journals.

Role Summary

The Campaign Manager will be accountable for achieving annual marketing objectives and KPIs for their journal portfolio through the implementation of multi-channel marketing campaigns (across email, social, PPC, webinars, events etc.) Marketing strategies and activities will support the primary business goal of winning and retaining customers: primarily authors, reviewers, readers and conference organisers. Integral to this is the need to maximise content growth and visibility through the engagement of researchers with IOPP’s products and services.

Key job accountabilities:

• Assumes ownership and responsibility in establishing the marketing strategy and the development of a tactical plan to support the publishing strategy for their portfolio and products.
• Establishes SMART objectives and conducts regular analysis to track and monitor progress, recommending and implementing any remedial action as necessary.
• Sets and manages journal budgets, including forecast and actual spend analysis.
• Prioritises and executes marketing campaigns across a variety of channels to raise awareness, support usage, content acquisition and engagement across all audiences.
• Collaborates with publishing colleagues to gain a comprehensive understanding of product positioning, and approaches conversations and meetings with a solutions-oriented mindset, providing justification for strategies and exploring innovative methods and channels where appropriate.
• Collaborate with adjacent marketing departments to ensure effective execution and delivery of campaigns.
• Makes data driven decisions when planning campaigns and activities to optimise performance.
• Monitors and reports on campaign performance, and creation of quarterly/annual reports as required.

About you:

We know it is unusual for someone to tick every box so, if you don’t meet all the criteria, but demonstrate most of the skills and experience we are looking for, and have the enthusiasm to work with us, go ahead and apply.

Successful applicants should demonstrate the following:

• Ideally holds a professional qualification in marketing or equivalent work experience in marketing, along with a passion for continuously developing and demonstrating marketing skills and knowledge.
• Excellent communication and negotiation skills with colleagues, stakeholders and customers.
• Experience in creating and implementing marketing strategies and tactical plans, and able to demonstrate an understanding of marketing concepts.
• Experience preparing and managing a budget, and the ability to measure performance against goals, evaluate results and seek improvements.
• Experience in reporting on marketing performance to stakeholders, both internal and external.
• An understanding of Open Access and wider STM publishing and research landscape.
• Good time management skills, managing multiple marketing campaigns at any one time.
• Is proactive in seeking new ways to build on or change the current processes, workflows or practices in the marketing department.
• Can write clearly and succinctly in a variety of communication settings and styles, to get messages across that have the desired effect on different audiences.

We pride ourselves on being a flexible and inclusive employer, if you have a preference to work flexibly please do apply.

Who We Are:

IOP Publishing is a society-owned scientific publisher, providing impact, recognition and value for the scientific community. As the publishing arm of the Institute of Physics, 100% of our profit goes towards public and scientific good.

Why work with us at IOP Publishing:

Purpose:We are a world leader in the development of electronic publishing for the scientific community – working in the interests of science and scientists, we aim to maximise the impact of the research we publish.

Culture:We offer a truly international culture with offices in Europe, Asia and the US and our reach is global. Our culture is the perfect blend of dedicated and intelligent professionalism, informal, friendly collaboration and authenticity with a social conscience.

Financial benefits:a competitive salary starting from £28,000 (Band B) depending on experience, an excellent pension scheme (up to 12% company contribution), a discretionary annual bonus scheme, £200 payment on completion of probation period, and a range of other useful and cost-saving benefits available through our benefits platform.

Health and Wellbeing:33+ days holiday (including bank holidays), plus an extra day’s leave to use for a moment that matters to you, a 35-hour working week, life assurance, cycle to work scheme, dental insurance, health care cash plan, and a great positive working environment in our brand new office in central Bristol – modern airy and designed with all of our colleagues in mind – for work and social time.

Flexibility:a flexible hybrid working environment to suit everyone’s needs-– we don’t need you in the office every day so we can consider applicants from further afield who can travel to Bristol as per business requirements (minimum of one or two times per month).

And last but not least, did we mention that we are unique: IOP Publishing is central to the Institute of Physics, a not-for-profit society and we gift-aid all our profits to support science through the activities of the Institute.

To apply, please submit your CV through our careers site.

IOP Publishing is an equal opportunity employer. Our goal is to ensure that diversity, equity and inclusion (DE&I) are built into our identity in a way that is natural and sustainable, visible through the work we produce, our company branding, our professional networks and the communities we serve and support, which includes our employees, talent communities and candidates. We particularly welcome applicants from under-represented backgrounds.

We make recruitment and workplace adjustments wherever we can, so please let us know if there’s anything that we can do to support you.

Please note that we are unable to provide visa sponsorship for candidates. If however you already have the right to work in the UK or hold an eligible work permit or visa, we encourage you to apply for this position.