Remote Marketing Manager - Digital Automation

Job Title: Digital Automation Marketing Manager (Remote - Minimal Travel)

Duration: 3-month contract-to-hire

Location: Remote (with occasional travel to Boston, MA)

Hourly Rate: $30–35 per hour (W2)

Start Date: ASAP

Job Overview: We are in search of a motivated and dedicated Digital Automation Marketing Manager to become an integral part of our team in a dynamic and flexible remote position. This role not only offers the prospect of professional growth but also the potential for a full-time career following the contract period. If you have a passion for utilizing marketing automation tools such as Marketo and excel in a fast-paced environment, this opportunity could be the ideal match for you.

Key Responsibilities:

• Engage in comprehensive training on marketing automation tools, specifically Marketo, to enhance your expertise.
• Develop and implement captivating email and event marketing campaigns, monitoring their deployment and performance while applying A/B testing techniques to optimize outcomes.
• Optimize graduate program web pages to maximize conversions, utilizing Google Analytics for data analysis, in collaboration with the Web Manager and external agencies to ensure a seamless user experience.
• Manage multiple projects concurrently using Trello, ensuring deadlines are met without the need for constant supervision.
• Collaborate effectively with team members to align campaign strategies and execution across various channels and platforms.
• Regularly analyze campaign performance metrics to provide insightful feedback for ongoing improvement.

Required Skills:

• Bachelor’s degree, preferably in Marketing, Communications, Journalism, or a related field.
• A minimum of 1-3 years of hands-on experience in digital marketing, particularly in web and email campaign management.
• Strong organizational and project management skills to effectively juggle multiple initiatives and timelines.
• Familiarity with marketing automation tools, with a willingness to learn and adapt to tools like Marketo, focusing on campaign deployment and performance analysis.
• Ability to think critically, developing strategies that extend beyond basic campaign execution, ensuring the optimization of all efforts.
• Proven capability in fostering remote relationships and collaborating efficiently with cross-functional teams.
• Proficient presentation skills to communicate ideas and campaign outcomes confidently in both written and verbal formats.

Career Growth Opportunities:

This position provides extensive training in marketing automation tools, particularly Marketo, fostering skill enhancement and professional development. The potential for transition to full-time employment post-contract opens doors for further career advancement within the organization.

Compensation and Benefits:

• Competitive hourly rate of $30–35 (W2)
• Eligibility for health insurance and retirement plans
• Access to resources essential for success in a collaborative and fast-paced environment

By joining our team, you will have the opportunity to engage in a stimulating and fulfilling role within the realm of digital marketing, contributing to innovative campaigns and experiencing personal and professional growth.

Employment Type:

Full-Time

Education Level:

No formal educational credential