Senior B2B Digital Marketing Executive - £35-38K (HubSpot)

Mason & Dale Recruitment Specialists; Greater London; On-site; GBP 30,000 - 60,000

Job description

B2B Senior Marketing Executive (Digital Marketing Expertise)

Location: London

Are you a creative digital marketer with a passion for HubSpot, Canva, and driving impactful campaigns?

My client is looking for a dynamic and experienced B2B Senior Marketing Executive to join their team and take ownership of marketing strategies for year-round activities and major events.

About the Role: As our Senior Marketing Executive, you’ll be at the forefront of implementing and optimising marketing campaigns across a range of exciting offerings—including webinars, workshops, research reports, and exclusive dinners. You’ll also play a pivotal role in promoting our flagship Summits, two three-day live events held in June and November 2025.

Working closely with the Marketing Director and content team, you’ll develop integrated strategies across digital platforms to engage audiences and ensure campaign success.

What You’ll Do:

• Using your HubSpot expertise to manage campaigns, lead generation, and email marketing.
• Create engaging digital assets using Canva for email campaigns, social media, and advertisements.
• Plan and execute digital marketing campaigns across Google Ads, LinkedIn, email, and more.
• Promote and manage marketing plans for year-round activities and major events.
• Develop and optimise landing pages, blogs, and website content using HubSpot.
• Drive social media engagement through LinkedIn organic posts and paid campaigns.
• Monitor and report on campaign performance, providing insights and recommendations.

About You:

• 2 -3+ years of experience in a senior marketing role with proven expertise in HubSpot and Canva.
• Strong track record in creating and managing digital marketing campaigns (Google Ads, LinkedIn PPC).
• Experience in event promotion and lead generation, ideally in a B2B setting.
• Analytical mindset with experience using tools like Google Analytics and LinkedIn Analytics.
• Exceptional communication skills and the ability to create compelling, on-brand content.
• HubSpot certification(s) (e.g. Inbound Marketing, HubSpot Marketing Software).
• Familiarity with other digital marketing tools (e.g. SEMrush).
• Experience managing event marketing campaigns for summits or conferences.

What We Offer:

• The opportunity to work on high-profile events and cutting-edge marketing campaigns.
• A collaborative team environment where creativity and growth are encouraged.
• Opportunities for career progression.

If you’re ready to bring your expertise in B2B digital marketing, HubSpot, and Canva to the table, we’d love to hear from you!

Seniority level

Associate

Employment type

Full-time

Job function

Marketing and Advertising

Industries

Events Services and Technology, Information and Media