Marketing Manager - Maternity Cover

Job Title: Marketing Manager

Location: Benton, Newcastle Upon Tyne

Salary: £32,000 - £38,000 per year

Job Type: Full Time, FTC (Maternity Cover)

LamasaTech is looking for an experienced Marketing Manager to provide maternity cover.

LamasaTech is a market-leading specialist in digital signage displays, touch screens and kiosks. We are featured in TechRadar's top interactive kiosk providers 2025 and were crowned winners of the North East England Chamber of Commerce's Export Business of the Year Award in 2022. We work with a diverse range of industries internationally including Retail, Education and Government and Public Sector.

As our Marketing Manager (Maternity Cover), you will lead the marketing team to drive inbound leads and e-commerce sales, while building our brand to challenge the position of established players in the market. You'll amplify our market reach to connect with international audiences and showcase our successful work with leading organisations such as Co-op and Costa Coffee. This is an exciting opportunity to make a significant impact in a fast-growing technology company.

Responsibilities:

Reporting to the Managing Director, your main responsibilities will include:

1. Lead the marketing department effectively to ensure goals and objectives are achieved to deadlines
2. Develop and execute comprehensive marketing strategies and campaigns to drive inbound leads and e-commerce sales
3. Manage all marketing activities and channels including SEO, PPC, content, email, social media, PR and events
4. Collaborate with colleagues to conduct market research and analyse trends to optimise results
5. Oversee website strategy and development to increase conversion rates - including content creation, shop management and blog
6. Develop email marketing strategies to optimise customer communications, lead nurturing and conversion
7. Oversee the social media strategy across LinkedIn, X and Facebook
8. Manage and assist with content creation including product videos, product specification sheets
9. Assist the Sales team with progressing opportunities as required including support with tender submissions and presentations
10. Plan and execute LamasaTech's attendance at exhibitions and events to generate leads and build brand awareness
11. Collaborate with the Managing Director on the commercial strategy including market research to inform new product development, pricing and positioning
12. Monitor KPIs, goals and team performance to maximise results
13. Control our marketing systems to ensure systems are fulfilling requirements and identify any gaps
14. Collaborate effectively with cross-functional teams including Sales, Customer Success, and Technical
15. Work with partners on cross-marketing efforts including social media campaigns and co-branded content

Skills and Experience

1. 2 years of experience in a similar role, preferably in B2B marketing
2. 1 year experience of managing a team
3. Bachelor's degree in marketing or a related field, or other marketing qualification
4. A people person with strong interpersonal skills
5. Excellent verbal and written communication skills
6. Ability to work autonomously in a fast-paced environment within a small business, managing multiple projects and deadlines
7. Desirable - 1 year experience in e-commerce

Benefits:

1. 22 days paid annual leave plus public holidays
2. Additional 'gifted' Christmas shutdown leave
3. Pension scheme
4. Social events
5. Employee Assistance Programme with Group Life Insurance (Death in service), mental health support, 24/7 remote GP access and healthy habits app with rewards

Hours and location:

The role is based at our UK office in Benton, a short distance from the centre of Newcastle Upon Tyne. We operate a hybrid working model where 1-2 days a week can be worked from home after a full induction is complete. Our standard office hours are 09:00 - 17:30, Monday - Friday.

This is a temporary fixed-term contract to cover a maternity leave for a period of 12-14 months (dependant on candidate start date). There is potential for the role to lead to a permanent position.

Please click on the APPLY button to send your CV and Cover Letter for this role.