Director, Licensing - Maternity Cover - Fixed Term Contract 6 months

Director, Licensing - Maternity Cover - Fixed Term Contract 6 months

Sector: Banking and Financial Services
Role: Director
Contract Type: Permanent
Hours: Full Time

This position leads the Coca-Cola licensing softlines apparel business for the EMEA region. Responsible for negotiating and executing multi-million-dollar licensing deals direct with managed partners and via specialist licensing agency in selected European markets.

Preferred location: based in London.

Key Responsibilities:

• Develop and execute regional licensed merchandise strategies using market knowledge (e.g., industry, competitive set, Company needs) and Operating Unit plans to inform recommendations on how to grow the business. Directs prioritization of brand, category, and market expansion plans.
• Provide leadership, direction and coaching to a team of agency employees who support the Coca-Cola licensing business across Europe to achieve objectives and improve performance and skills.
• Develop and negotiate multi-million-dollar contracts, program agreements and renewals with third parties (e.g., agencies, licensees, and properties) to drive retail sales and marketing value of licensed merchandise. Accountable for supplier performance including innovation, product development and commercial execution.
• Utilizes data and analysis to identify insights and trends to identify key issues and opportunities for profitable business growth.
• Build and manage long term relationship with agencies, licensees, and retailers. Disseminates corporate and brand marketing direction, strategies and priorities to agency and licensing partners. Leads annual business planning with agencies and licensees.
• Consolidates and analyzes global licensing royalty revenue and sales performance. Tracks and measures execution of the EMEA business plan, identifies potential shortfalls, develops contingency and recovery plans. Ultimately responsible and accountable for short and long-term results of the licensing business in the territory.

Requirements:

• Strong presenting, persuading, and negotiating skills.
• Exceptional collaboration and relationship-building skills in international markets.
• Strong communication skills (written, oral, and presentation).
• Ability to thrive in a team environment and matrix organization.
• Ability to facilitate and accelerate a value-based business relationship.
• Above average analytical skills, strong systematic and numeric capability.
• Highly result oriented and able to work in a fast-paced environment.
• Experience of managing a multi-territory P&L.
• Maintain a strong pulse on the fashion, technology, sports, and design industries to ensure partners and products are culturally relevant.
• Successful performance record in the licensing industry.