Digital PR Lead

We Are Aspire; London; Hybrid; GBP 50,000 - 55,000

Job description

Digital PR Manager - Financial Services
Location: London (Hybrid - 3 days office based)
Salary: £50,000 - £55,000

About the Company
We are representing a market-leading financial services company with a strong reputation and a history of sustained growth year on year. They have over 500,000 customers helping businesses take their first steps in their business journey, with a range of services, from company establishment to Corporate Governance and more. They are looking to bring in their first Digital PR hire, moving away from an outsourced model. You will take ownership of their Digital PR strategy from scratch in this standalone, hands-on, and 360 role.

Key Responsibilities

1. Develop and execute a comprehensive digital PR strategy.
2. Build and nurture relationships with journalists and key media outlets, focusing on Tier 1 publications.
3. Deliver creative PR campaigns to enhance brand visibility and reputation.
4. Collaborate with internal teams to align PR efforts with broader marketing objectives.
5. Monitor and evaluate the effectiveness of PR activities, providing regular performance reports.

Core Requirements

1. Proven experience in a Digital PR Manager role, either in-house or agency-side, ideally both.
2. Established media contacts, especially with Tier 1 business and financial publications.
3. Experience in link building and gaining exposure through third-party websites.
4. Previous experience building a brand's profile in the media from scratch.
5. Proven experience working with a multi-brand business.
6. Preferably worked in a standalone role previously, but not a requirement.

Benefits

1. Salary of £50,000 - £55,000, depending on experience.
2. Hybrid working model.
3. 25 days of annual leave, plus bank holidays.
4. Opportunities for professional development and career progression.
5. A collaborative and inclusive work culture with regular team events.
6. Pension scheme and private healthcare.
7. Access to additional perks, including wellness programs, discounts, and more.

We Are Aspire Ltd are a