Digital PR Account Executive

PR Fire is looking for a Digital PR Account Executive to join the team to manage the press release production and campaign process for a range of clients.

The Digital PR Account Executive’s role is to facilitate orders from clients, including liaising directly with clients to develop campaigns, writing and editing press releases, building bespoke campaign lists and distributing to media, preparing reports and exploring ways to help clients maximise the results from their Digital PR campaigns.

About PR Fire

PR Fire is the UK’s leading press release distribution platform with guaranteed global reach. We help our clients’ businesses grow by getting their content published, syndicated, and featured on high-authority news media.

Now, as an unrivalled Digital PR and marketing service, PR Fire helps its clients to connect with a diverse range of publishers and, together with a global database of journalists, provides businesses with a powerful PR solution that drives results quickly and efficiently.

Responsibilities/ Daily Tasks

• Hosting consultations and building relationships with new and existing clients
• Developing creative and newsworthy press release ideas and campaign briefs
• Daily end to end management and processing of orders
• Writing up press releases using client briefs
• Editing and advising clients on how to improve their press release
• Building strong media lists bespoke to each client’s brand and campaign
• Using in-house tools to distribute press releases
• Maintaining a thorough knowledge of PR Fire’s full suite of products and services
• Liaising with clients and providing a consultative and solutions-oriented approach to maximise results
• Coordinating with other team members to ensure timely distribution of campaigns
• Cross and up-sell of appropriate products and services to existing clients
• Work alongside Digital Marketing Manager to produce client case studies
• Attendance at any virtual or in person client meetings events, hospitality and networking events

Skillset

• Strong understanding of Digital PR
• Strong press release writing skills
• Excellent communication
• Relationship building skills
• Solutions-oriented approach
• Strong understanding of media
• Ability to prioritise competing workload
• Positive can-do attitude and proactive approach to client management
• Ability to communicate edits and advice to clients
• Knowledge of journalist database tools
• Past experience of dealing with journalists and client account management
• At least 2 year’s experience in a Digital PR role or working with agencies on a freelance basis is essential

Terms

• Hybrid preferred: 3 days in Andover office and 2 remote working
• Monday to Friday 9am-5pm excluding bank holidays