Digital Marketing Specialist - Omni Channels

IHG Hotels & Resorts; Windsor; On-site; GBP 30,000 - 50,000; Full time

Job description

The Role

We are seeking a highly motivated and results-oriented Digital Specialist to work closely with the reporting manager to develop, execute, and deliver marketing initiatives across web, app, mobile, and email channels. This role will directly contribute to achieving the business objectives through strategic and impactful digital marketing campaigns.

Here’s a sneak peak of what the role involves:

• Collaborate with the reporting manager to align digital marketing strategies with business objectives.
• Execute omni-channel marketing campaigns, ensuring timely delivery and KPI achievement.
• Work with creative teams to develop content that meets campaign goals and brand standards.
• Track, analyse, and optimise campaign performance across web, app, mobile, and email channels.
• Plan and evaluate test-and-learn strategies to inform future campaigns.
• Collaborate with internal teams to improve campaign workflows and efficiency.
• Support additional marketing initiatives to contribute to broader business objectives.

What We Need From You

We're seeking enthusiastic digital marketers with experience in agency or corporate environments, ideally working with well-known or multinational clients. You should have a solid grasp of digital assets and channels, with the ability to analyse campaign performance data.

Proven experience in executing and optimising campaigns across web, app, mobile, and email is key. Familiarity with tools like Salesforce, CMS, or website content management is a plus, along with strong communication, organisation, and attention to detail. Join us and make an impact!

Closing Date for Applications: 14/04/2025

At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You’ll experience our unique culture and brilliant colleagues who will support and inspire you.

We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace.

Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other category protected by applicable laws. We promote a culture of trust, support, and acceptance.

Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.