Digital Marketing Manager (B2B)

Austin Fraser
Reading
GBP 40,000 - 60,000
Job description

Digital Marketing Manager (B2B)

Theale/Hybrid

Permanent

Are you a creative thinker with a passion for digital marketing and a knack for driving online visibility and engagement? Join us as a Digital Marketing Manager to lead the charge in shaping our digital presence and driving strategic growth in the B2B space.

The Digital Marketing Manager will play a pivotal role in developing and executing digital marketing strategies that enhance our brand, increase visibility, and improve customer engagement. From implementing SEO tactics to managing multi-channel campaigns, you'll bring innovation and creativity to every aspect of our digital presence.

Key Responsibilities of the Digital Marketing Manager include:

  1. Digital Strategy & SEO: Develop multi-channel strategies to optimize website content, improve search rankings, and drive organic growth.
  2. Social Media Management: Grow and engage followers through compelling content and performance analysis.
  3. Campaign Creation: Lead end-to-end marketing campaigns targeting B2B audiences, focusing on acquisition and retention.
  4. CRM & Analytics: Implement CRM frameworks, analyze data, and track KPIs to ensure ROI and campaign success.
  5. Collaboration: Work closely with stakeholders across teams to align marketing efforts with business goals.

The successful Digital Marketing Manager will have:

  1. Proven track record in digital marketing, SEO, and campaign management in the B2B sector.
  2. Proficiency in tools like Google Analytics, SEMrush, WordPress, and CRM platforms.
  3. Ability to conceptualize and execute innovative campaigns that drive results.
  4. Strong data analysis skills to inform decisions and optimize performance.
  5. Any knowledge of Sketch, Miro or similar tools would be beneficial.

Why Join Us?

Be part of a forward-thinking team, working on projects that drive digital connectivity and impact communities across the UK. Enjoy a collaborative culture, opportunities for growth, and the chance to lead the way in digital innovation.

If you would like to apply for the Digital Marketing Manager, please send your CV to us.

Project People is acting as an Employment Agency in relation to this vacancy.
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