Digital Marketing Manager

Digital Marketing Manager (on hold until January 2025)

Surrey - Hybrid

Salary: £40,000 - £45,000

Talent Hub are working in partnership with a market-leading company in the Tech industry sector. The UK office is hiring a Digital Marketing Manager with excellent lead generation skills in a B2B market. Previous experience and skills in using HubSpot are also required for this varied job.

Responsibilities for this Digital Marketing Manager job include:

• Create and develop the marketing strategy and plan for all tech platforms and channels.
• Deliver lead generation campaigns for the UK market, working alongside the Sales team in data capture and inbound marketing activities.
• Create engaging web and digital content, including customer case studies and video content on product and data information for various industries and sectors.
• Maximise customer retention as well as new client acquisition, utilising the HubSpot tool for CRM.
• Create, deliver, and drive thought leadership pieces for multiple digital channels, including web, blogs, LinkedIn, and customer newsletters.
• Manage and develop the SEO and PPC specialists, ensuring the latest trends, best practices, and increased ROI are achieved.
• Manage and update web optimisation, from content to user journeys, data capture, ensuring this all ties in with the HubSpot CRM.
• Analyse and report on all digital platforms, channels, and tools, suggesting improvements and ensuring the latest trends and best practices are adhered to.

For this Digital Marketing Manager, you should have:

• Worked in a B2B marketing job, ideally at Senior Marketing Executive or Manager level.
• Be educated to degree level or equivalent in Marketing or Business.
• Previous experience and proven skills in using HubSpot.
• Successfully managed and delivered email marketing campaigns for a B2B target audience.
• Ideally worked in SaaS or tech industries.
• Solid understanding of PPC and SEO.
• Confidently worked with senior members of the team and with clients.
• A self-starter, ideas lead, creative, and able to work to deadlines, brand, and budget.
• Passionate about digital marketing and keep up to date with the latest trends.

Benefits include:

• Working from home after passing probation.
• Casual office and supportive team.
• Good pension and holidays, and many more.