Enable job alerts via email!

Digital Marketing Executive

PayPoint plc

Liverpool

On-site

GBP 25,000 - 35,000

Full time

5 days ago

Be an early applicant

Boost your interview chances

Create a job specific, tailored resume for higher success rate.

Join a forward-thinking company as a Digital Marketing Executive, where you'll play a pivotal role in shaping the digital marketing strategy. This exciting position involves collaborating with a dynamic marketing team to drive customer acquisition and revenue growth through innovative campaigns. You'll gain hands-on experience in SEO, PPC, and analytics while managing content across various online channels. If you're passionate about digital marketing and eager to make a significant impact, this opportunity is perfect for you. Embrace the chance to grow your skills in a vibrant and supportive environment, where your contributions will help shape the future of the brand.

1 year of experience in digital marketing with hands-on experience in SEO/SEM/PPC.
Familiarity with web design principles and online marketing best practices.

Assist in planning and implementing the digital marketing strategy.
Manage PPC campaigns and optimize Ad copy and keyword targeting.
Monitor and report on the effectiveness of digital marketing activities.

Digital Marketing

SEO

PPC

Google Analytics

CRM Software

Problem-Solving

Communication Skills

Time Management

Team Player

BSc in Marketing

BSc in Digital Technologies

Google Analytics

PPC Tools

SEO Tools

Vacancy Name: Digital Marketing Executive

Vacancy No: VN451

Employment Type: Full-Time

Business Name: Love2shop

Location: Liverpool

Job Purpose
To assist in the planning, developing and implementation of the digital marketing strategy to drive customer acquisition, traffic, revenue and profit for the Love2shop brands.

Principal Accountabilities

Assist in the planning, coordination and implementation of the overall digital marketing strategy
Work with the wider marketing team in planning integrated seasonal and product specific campaigns
Assist in the development and implementation of the SEO strategy. Ongoing keyword research to identify new opportunities and/or support for efficient SEO and PPC
Assist and manage the production of SEO content
Assist in outreach activities and backlink acquisition
Help manage our Pay per Click campaigns, including ongoing optimisation of Ad copy, keyword targeting and bid management across Google & Bing.
Monitor and report on the effectiveness of digital marketing activities using Analytics and other appropriate measurement tools
Learn to measure ROI and develop appropriate KPIs for digital marketing activity.
Get involved in the running of our Social Channels, across both Organic & Paid Activity
Help manage and improve our content marketing process, for distribution through all available online channels
Work with legal, compliance and finance teams to ensure that our agreements are commercially beneficial, future-proofed and secure
Stay up to date with the latest technology and digital best practices
Monitor competitor activity and provide regular updates to the wider team

Technical Competencies (Knowledge, Skills & Experience Needed)

1 year of experience in digital marketing with hands-on experience with SEO/SEM/PPC, Google Analytics and CRM software
Basic knowledge of all different digital marketing channels
Basic knowledge and experience with online marketing tools and best practices
Familiarity with web design principles and best practices
Critical thinker and problem-solving skills
Team player
Good time-management skills
Great interpersonal and communication skills
BSc degree in Marketing, Digital Technologies or a relevant field

Get your free, confidential resume review.

or drag and drop a PDF, DOC, DOCX, ODT, or PAGES file up to 5MB.

Digital Marketing Executive

PayPoint plc

Liverpool

On-site

GBP 25,000 - 35,000

Full time

Job summary

Qualifications

Responsibilities

Skills

Education

Tools

Job description