Digital and Social Media Assistant

An exciting opportunity has arisen for a Digital and Social Media Assistant to join our Communications and Marketing team, working with colleagues across the organisation to assist the delivery of our digital campaigns across a variety of channels.

The post holder will work as part of the Communications and Marketing team to support the delivery of the NHSBSA's business strategy. The post holder will be responsible for helping to deliver a range of digital and online communications including social media and video, ensuring our channels are a source of timely, accurate, and relevant information for our audiences.

The post holder will administer our social media channels and work closely with the Customer Contact Services (CCS) team to ensure best practice use of our social media channels and tools.

You will also work with our creative designers to brief videos, photos, and other materials for our digital and online platforms.

You will help to build the NHSBSA's reputation as a digital organisation by working with the relevant Media and Campaigns Officers and members of the marketing and events team to promote news, key messages, and achievements through our digital channels.

Here at the NHS Business Services Authority (NHSBSA), what we do matters. We manage the NHS Pension scheme, process prescription payments, and much more. Our services are used by NHS organisations, contractors, and the public: we take pride in being part of something so meaningful, that touches millions of lives.

Just as we design our services around the needs of our customers, we place our people at the heart of our organisation. That's why when you join us, you'll be empowered and given the right support to help your career grow.

As one of the UK's Best Big Companies to work for, we're all connected to our values: Collaborative, Adventurous, Reliable, and Energetic. We care about our people, our purpose, and your progress.

We strive to offer a fantastic colleague experience, where every voice is heard, and every colleague is supported and respected. Wellbeing, diversity, and inclusion are at the centre of this, so when you join us, you can connect with our Lived Experience Networks who help us to bring our authentic selves to work.

We welcome applications from people of all backgrounds and circumstances. We are committed and proud to be a flexible employer and will endeavour to offer a working pattern that suits you wherever possible, whether that be hybrid working, flexible hours, job sharing, and more.

Ready to join us on our journey to be a catalyst for better health? Apply today and see where the NHSBSA can take you.

We are people connected to care.

Key Responsibilities:

1. Maintain the NHSBSA's social media sites and actively engage with stakeholders including other Arms Length Bodies and the Department of Health and Social Care to share messages and content.
2. Work with the relevant Media and Campaigns Officers to schedule social media posts and ensure a digital presence is part of any campaign.
3. Provide advice and support to colleagues at all levels on using social media and other digital and online platforms.
4. Work closely with colleagues in the Contact Centre who manage social media channels as a customer service channel to ensure tone and messaging reflects the NHSBSA's narrative.
5. Keep up to date with developments in digital and social media, as well as emerging platforms and tools which the NHSBSA may benefit from using.
6. Use analytics and sentiment to improve content across our social media channels and produce monthly reports on how channels and campaigns are performing.
7. Provide customer service via our corporate social media channels and liaise with colleagues to provide timely responses which align with the NHSBSA tone of voice.
8. Manage a social media awareness day calendar and proactively identify key NHS campaigns, awareness days, events, and industry news in the health and care sector.
9. Work with our Creative Designers to brief and edit content including graphics, video, audio, and podcasts for internal and external projects, campaigns, and initiatives.
10. Work with the wider Communications and Marketing team to develop a communications forward plan for 2025/26 to map out activity.

For a full list of essential and desirable criteria for this role, please download the Job Description and Person Specification document from the 'Documents to download' section of this page.