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Demand Media Planner

Salt Digital Recruitment

Greater London

Hybrid

GBP 40,000 - 50,000

Full time

30+ days ago

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Job summary

Join a leading global marketing agency specializing in B2B tech as a Demand Media Planner. This role offers the opportunity to work with top technology brands, focusing on demand generation and data intelligence. You will lead media campaigns, optimize performance, and analyze market trends to drive success. The company values growth and provides amazing benefits, making it an exciting place to advance your career in a dynamic environment. If you're passionate about digital media and looking for a role that challenges you while offering growth opportunities, this is the perfect fit.

Benefits

Growth Opportunities
Amazing Benefits

Qualifications

  • 3+ years in digital media planning and buying with agency experience.
  • Strong proficiency in analytics and data visualization tools.

Responsibilities

  • Lead planning and buying across multiple media channels.
  • Optimize online campaigns for maximum performance.

Skills

Digital Media Planning
Paid Media Campaign Optimization
Analytics and Data Visualization
Client Engagement
B2B Marketing Knowledge
Multichannel Campaign Execution

Tools

LinkedIn Advertising
Meta Advertising

Job description

Job Title: Demand Media Planner

Location: London (2 days in office)

Salary: Up to £50K + amazing bens + growth opportunities

Role:

I am partnering exclusively with a leading global marketing agency specialising in B2B tech. They collaborate with some of the world’s top technology brands, delivering solutions in demand generation, ABM, data intelligence, and event management. As they continue to expand their market presence, they’re looking for a hands-on Demand/Media Planner to take the lead in planning and buying across multiple media channels.

Key Responsibilities Include:

  • Strong understanding of the digital and paid media landscape, including managing and optimising paid media campaigns.
  • Planning and leading media campaigns across multiple client accounts.
  • 360 coordination of approved media buys.
  • Continuous optimisation of online campaigns for maximum performance.
  • Conducting analysis of marketing trends, industry insights, consumer behaviour, and competitor activity.
  • Actively contributing to the billing process and participating in account status meetings.

Requirements:

  • Minimum of 3 year’s experience in a fast-paced digital media planning and buying role.
  • Previous agency experience.
  • Proficiency in analytics and data visualisation tools.
  • Hands-on experience in planning and optimising monthly reports, QBRs, and ad-hoc data requests.
  • Must have strong knowledge of LinkedIn and Meta advertising platforms.
  • Understanding of B2B marketing within enterprise environments.
  • Experience in client engagement and relationship management.
  • Familiarity with multichannel campaign execution.

Job Information

Job Reference: JO-2503-351060
Salary: £40000.00 - £50000.00 per annum
Salary per: annum
Job Duration:
Job Start Date: 28/05/2025
Job Industries: PR & Communications
Job Locations: Greater London
Job Types: Permanent
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