Data Analyst

Job Purpose

The BBC has been serving audiences online for a quarter of a century. Across key products including iPlayer, Sounds, Bitesize, BBC News and BBC Sport, we entertain, educate and inform audiences in their millions every day.

Behind the scenes, we are making the shift from broadcasting at our audiences to a service shaped by them and designed around their wants and needs. We are creating personalised products and services that bring the right content to the right people at the right times — a personalised BBC.

Data is fundamental to our future and in Product Analytics we help shape that future. We work across all key BBC products meaning that our portfolio is as diverse as we are, giving us the opportunity to work with one of the broadest and most exciting datasets in the UK. We harness this data to understand the experiences and needs of our audiences, providing the data-driven insights that help Product Group create richer, more personalised experiences that our audiences love.

As a Product Analyst, you will be working closely with teams across the business to support key strategic projects and day-to-day decision making. This is a chance to really make an impact. Through a combination of discovery work, in-depth analysis and reporting you will shape the future of our digital products right across the business, deepening our understanding of our audiences and offering essential insight on how to maximise the value we bring them.

Key Responsibilities and Accountabilities

Working within the Product Analytics team you will:

• Build a clear understanding of our audiences’ experience and needs to guide product design and development
• Collaborate closely with other teams, including product managers, software and data engineers and business analysts
• Work across multiple product areas, supporting decision making across the Product Group
• Build and maintain dashboards and reports to facilitate data-led decision making
• Support experimentation by working with product and engineering teams to set up and run experiments, and analyse and draw insight from the results
• Proactively look for opportunities to optimise audience experience and drive engagement
• Work to improve and shape our data analysis capabilities through automating data pipelines and working to understand and resolve any data issues
• Showcase the value of data in driving effective decision making

Knowledge, Skills, Training & Experience

Essential

• Experience in an analytical role, preferably in digital products
• Analytical, naturally inquisitive and a keen problem-solver
• Great communication skills and the ability to translate technical information to engage a non-technical audience
• Experience using SQL to extract and manipulate data
• A focus on learning and the drive to develop
• Ability to manage your own time and prioritise accordingly
• A focus on collaboration and working as part of a cross-functional team
• Great data visualisation skills
• An understanding of how digital products use experimentation and experience analysing results of A/B tests

Desirable

• Knowledge of R or Python
• Familiarity with data visualisation tools, such as Tableau
• Experience working with very large datasets
• Experience working with on-demand audio media products
• Understanding of data pipelines and/or data modelling
• Experience with Optimzely integrations and tooling
• Experience with Data Science & Machine Learning

About the BBC

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC for different reasons and they will be given priority consideration ahead of other applicants.

Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.

We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.