Customer Engagement Training (CET) IDM Senior Brand Training Manager

Customer Engagement Training (CET) IDM Senior Brand Training Manager

We’re in relentless pursuit of breakthroughs that change patients’ lives. We innovate every day to make the world a healthier place.

To fully realize Pfizer’s purpose – Breakthroughs that change patients’ lives – we have established a clear set of expectations regarding “what” we need to achieve for patients and “how” we will go about achieving those goals.

Pfizer offers competitive compensation and benefits programs designed to meet the diverse needs of our colleagues.

The CET IDM Senior Brand Training Manager role is responsible for Customer Engagement Training for one or more brands, Business Unit (BU) or Therapeutic Area (TA). The role is responsible for providing product and customer engagement skills training to new and existing Customer Facing Colleagues (CFC) ensuring that CFCs have the skills and knowledge required to successfully represent Pfizer in the marketplace.

As the representative of the CET IDM Team to the in market brand/BU/TA leadership, the IDM Customer Engagement Training Senior Brand Training Manager role participates as a strategic partner, thoroughly understands the needs of the BU to which they are assigned, and defines, develops and delivers training services to meet the needs of the business in support of Brand Launches, new to brand training as well as ongoing training needs based on critical market needs, and other product business-related initiatives.

The CET IDM Senior Brand Trainer will perform the role of Regional Brand Subject Matter Expert for assigned brand/s. Working across CET IDM in market Training Managers to understand local training needs, with ICO Brand and Medical Teams to understand regional brand training requirements and with GCET TAP team on the co-creation of training content.

Serving as the subject matter expert, the role is expected to maintain up to date expertise on the therapy, market, and sales approaches associated with the assigned product/TA as well as driving the upskilling of Local CET IDM Brand Training Managers.

ROLE RESPONSIBILITIES

1. Serve as the primary representative of the Customer Engagement Training organization, acting as a strategic partner to brand leadership to drive BU and Brand strategic priorities.
2. Define both short-term and long-term training priorities for sales team for allocated Brands, in collaboration with allocated BU business and brand leadership as well as other key stakeholders.
3. Foster strong relationships with Business Unit Partners, collaborating closely with Leadership, Marketing, Medical, Sales, Regulatory, and Legal teams to prioritize training needs and manage demands effectively.
4. Develop/translate/localise and oversee GCMA approval learning journey and training curriculum to address brand needs, coordinating with team members for an integrated approach to content development and mastery.
5. Utilize learning technology and manage training courses using Pfizer endorsed platforms such as Microsoft Teams, PLA Platform and Qstream.
6. Oversee the certification process for customer-facing colleagues according to CET core standards and local regulatory requirements.
7. Lead the programme management, development, and execution of training programs in accordance with Product business strategies, BU needs, selling and coaching model constructs, and pre-determined impact and outcome metrics.
8. Conduct and coordinate engaging training sessions, utilising Subject Matter Experts where necessary, both virtually and in person, covering product knowledge, disease states, competitive analysis, market dynamics, customer dynamics, sales techniques, and technical expertise.
9. Provide coaching and mentorship to colleagues throughout their training journey.
10. Collaborate with the wider Global Customer Engagement (CET IM and Global Content Creation Teams) to provide local training content needs and determine suitable core content for implementation.

Education, Skills, and Experience:

1. Bachelor’s degree (preferably scientific).
2. Strong experience and track record of success as sales representative, trainer or marketer or related role - Assigned BU Sales and Product experience is an asset.
3. Significant training delivery experience (Pharmaceutical or equivalent industry).
4. Excellent training delivery, presentation, and facilitation skills – both ‘face to face’ and ‘virtual’ at all levels.
5. Ability to develop and deliver multi-mode communications that convey a clear understanding of the unique needs of different audiences.
6. Excellent stakeholder management & influencing skills at all levels.
7. Evidence of successful cross-functional & cross-cultural working.
8. Ability to manage multiple, complex projects simultaneously.
9. Ability to align knowledge with business priorities and execute strategies accordingly.
10. Passion for innovation and trying new approaches. Proficient in MS Office (Excel, PowerPoint) and interested in developing digital competencies (e.g., training delivery tools, AI, and learning content management systems).
11. Flexibility to travel domestically and internationally, as required, and to be mobile in various work environments.

Purpose

Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.

We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms – allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.