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CRM Marketing Executive (Mandarin Speaking)

Recooty

Greater London

On-site

GBP 100,000 - 125,000

30+ days ago

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Job summary

An established industry player is seeking a CRM Marketing Executive fluent in Mandarin to enhance data quality and optimize email marketing strategies. In this dynamic role, you will collaborate with marketing and digital content teams to ensure the effective delivery of campaigns. Your analytical skills will be crucial in interpreting data and providing insights that drive growth. This position offers the chance to work in a fast-paced environment where your contributions will significantly impact the company's success in the expanding Chinese market. If you are passionate about data and marketing, this opportunity is perfect for you.

Qualifications

  • Experience in customer segmentation and data analysis through various methods.
  • Strong knowledge of privacy frameworks and GDPR opportunities.

Responsibilities

  • Deliver email marketing communications and manage content creation.
  • Analyze channel performance and provide actionable insights.
  • Support CRM Manager in optimization plans and performance testing.

Skills

Customer Segmentation

Data Analysis

Coordination

Google Analytics

GoSquared

Photoshop

Data Interpretation

GDPR Knowledge

Mandarin Chinese

Tools

Tableau

Excel

Job description

Job Brief:

Our client is a leading European supplier of specialist building solutions to trade customers across the UK, France, Germany, Ireland, Benelux, Belgium, and Poland. They are a distributor of insulation and interiors products and a merchant of roofing and exteriors products.

They are looking for a CRM Marketing Executive (Mandarin Speaking) who can help improve data quality. You will be able to read and understand queries and work alongside a team that assists with data entry and existing data improvements.

About IDEABOXE:

Ideaboxes Limited is an international recruitment and consultancy agency. It specializes in finding UK businesses experienced Chinese bilingual candidates.

Ideaboxes aims to provide outstanding support for businesses and offer professional career advice for Chinese speakers based in the UK. By delivering this service, Ideaboxes can act as a bridge between distinguished employers and high-level job seekers. By recruiting the best Chinese candidates for employers, this will assist in the development of an expanding Chinese market and meet the increasing demand for Chinese speakers in the workplace, worldwide.

Responsibilities:

  • End to end delivery of email marketing communications
  • Take marketing, sales, and business with you on the value of data
  • Work closely with marketing and digital content teams to ensure campaign goals and briefs are met with optimum efficiency
  • Manage the creation and selection of all content for email
  • Own the build and send process working with stakeholders to ensure quality standards and deadlines are met
  • Performance reporting & analysis
  • Analyse and interpret channel performance, leading to actionable insights that drive optimization
  • Work with the CRM Manager to identify, prioritize & manage the delivery of agreed performance initiatives that focus on driving growth and improving channel efficiency
  • Channel testing & optimization
  • Support the CRM Manager in designing & implementing optimization plans
  • Track and analyze tests and provide recommendations to ensure performance goals are met.
  • Real-time insight into the data quality of our most important target groups

Skills Required:

  • Experience of customer segmentation
  • Extensive knowledge and experience with data analysis through various methods
  • Strong coordinator and communicator, able to get things done
  • Good knowledge of Google Analytics and GoSquared
  • Basic Photoshop skills or similar
  • Data interpretation & visualization tools – Tableau, Excel, etc.
  • Strong knowledge about privacy framework and the opportunities and limitations of GDPR
  • Mandarin Chinese (Required)

Please Note: In line with the requirements of the Asylum & Immigration Act 1996, all applicants must be eligible to live and work in the UK.

Due to the high volume of applicants, it is only possible to contact successful candidates within 14 days.

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