CRM Marketing Executive

Vertical Advantage; Crawley; On-site; GBP 30,000 - 50,000; Full time

Job description

Job Description

Are you a data-driven CRM Strategist with a creative edge?

We’re partnering with a D2C challenger brand, and are on the search for an CRM Specialist to drive revenue growth and customer retention across their direct-to-consumer (D2C) and B2B channels.

You’ll take the reins of their email marketing and retention strategy, leveraging tools like Klaviyo to deliver measurable results.

What You’ll Do:

• Develop and execute bold retention strategies to boost engagement and growth across global customer databases.
• Design high-converting email campaigns, automated flows, and powerful customer segments.
• Own reactivation, loyalty, and subscription programs to maximize lifetime value (LTV).
• Analyze performance metrics and consumer behavior to optimize campaigns and hit ambitious KPIs.
• Collaborate with marketing, creative, and operations teams to align retention efforts with broader goals.

What They're Looking For:

• 3+ years of email marketing experience with a focus on retention (Klaviyo expertise is a must).
• Strong analytical skills with a knack for turning data into actionable insights.
• Proven success in driving revenue through loyalty, reactivation, or subscription initiatives.
• Creative flair, entrepreneurial mindset, and a proactive attitude.
• Ability to thrive in a fast-paced, innovative environment.

Why Join Us?

• Competitive salary with an incredible performance bonus scheme
• Start-up vibe with the chance to shape a global brand.
• Mentorship, skill-building, and a collaborative team culture.
• Casual dress code, staff discounts, pension, and on-site parking.

Office based role in South London with a full time in office requirement.