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Content Marketing Manager

University College of Estate Management

Reading

On-site

GBP 30,000 - 37,000

Full time

11 days ago

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Job summary

An established industry player is seeking a passionate Content Marketing Manager to enhance its brand and support its sustainability ambition. This exciting role involves taking ownership of the content marketing strategy, producing engaging content across multiple platforms, and collaborating with various teams. You'll be responsible for leading content campaigns, ensuring accuracy and brand consistency while optimizing for SEO. Join a dynamic Marketing, Communications, and Brand team that values employee engagement and offers a flexible working environment. This is your chance to make a significant impact in the higher education sector!

Benefits

Flexible working arrangements
Generous holiday allowance
Employee engagement initiatives

Qualifications

  • Experience in marketing, public relations, or content marketing roles.
  • High-level written and oral communication skills with attention to detail.

Responsibilities

  • Create engaging content for various platforms including blogs and videos.
  • Lead content campaigns from planning to reporting and ensure brand consistency.

Skills

Content Writing
Project Management
SEO Optimization
Communication Skills

Education

Degree in Marketing or Communications

Job description

Content Marketing Manager

Full time (35 hrs/wk), permanent

Split place of work between Horizons (Reading, Berkshire) and Home

Salary up to £37,000 pa plus benefits

Applicants are required to submit a current CV, cover letter or email, and a Recruitment Check Form which can be found on our website.

We have an exciting opportunity for someone to join our busy and ever-growing Marketing, Communications and Brand team! As the Content Marketing Manager, you will take ownership of UCEM’s content marketing strategy, playing a vital role in enhancing our brand and supporting our ambition to become the world’s most sustainable university.

This is a hands-on role and you will be involved in all aspects of content production, from ideation and research to creation, editing and distribution. You will have the opportunity to work across departments, collaborating with other teams, freelancers, agencies and our Vice Chancellor, building successful relationships and increasing UCEM’s profile in both the built environment and higher education sectors.

Your accountabilities and responsibilities include:

  • Create fresh and engaging content such as blogs, videos, podcasts and e-brochures, for use on various platforms (website, emails, digital advertising, social media)
  • Conduct interviews and undertake research to create news articles, opinion pieces and case studies
  • Lead content campaigns end-to-end: planning, writing, editing, producing, promoting and reporting across various mediums (written word, digital events, video)
  • Support colleagues to ensure all content is accurate, on-brand and consistent in terms of style, quality and tone of voice, as well as optimised for SEO

Our main requirements:

  • Working in a similar role or any of the following areas: marketing, public relations, communications, content marketing
  • Experience with managing multiple projects and stakeholders
  • Content writing and editing; ability to write both long and short forms of copy
  • High-level written and oral communication skills, with attention to detail
  • Ability to clearly articulate and guide others on how to communicate UCEM’s purpose and values

At UCEM we expect employees to demonstrate our values: Passion, Integrity, Excellence and Support. Student satisfaction and success are our main drivers, and our people consistently report high levels of employee engagement; your contribution will be valued should you join us.

University College of Estate Management (UCEM) is a long-standing and leading provider of supported online education with a long-term ambition to be the world’s most sustainable university. Wellbeing and work-life balance are a priority for us, with flexible working arrangements and a generous holiday allowance amongst some of our key employee benefits.

TO APPLY: Please send your CV, covering letter/email, and Recruitment Check Form by an email by no later than Tuesday 22 April 2025 at noon.

EQUALITY, DIVERSITY, AND INCLUSION

Here at UCEM we champion equality, diversity, and inclusion in our workforce. We celebrate diversity and the strengths it brings to our staff body, our student community and our Board of Trustees, recognising that people are key to our success. Our aim is to attract, develop and retain a diverse workforce, therefore we welcome and encourage applications from all backgrounds.

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