Content Marketing Manager

Valutico; London; Remote; GBP 35,000 - 40,000; Full time

Job description

Location: Remote - Flexible
Availability: Full-time
Job Function: Content Marketing, Video Production, Lead Nurturing, Brand Storytelling
Experience: 6+ years
Skills: Video Editing, Copywriting, Content Strategy, Writing, Editing, Email Marketing, Webinar Optimisation, CRM Management

Base Salary: 35-40K

We are seeking a highly experienced and creative Content Marketing Manager to join our growing marketing team. In this role, you will lead the development and execution of high-impact content strategies that drive lead nurturing, brand authority, and product engagement, while also helping to coordinate team workflows and ensure project success.

Company Description:
Valutico is a B2B FinTech company providing an advanced valuation platform that empowers financial services providers and valuation practitioners with data-driven tools for more efficient analyses.

Responsibilities:

1. Develop and lead the company’s content marketing strategy, ensuring alignment with business goals and lead nurturing priorities
2. Create, edit, and optimise high-quality content across formats (e.g. videos, blog posts, whitepapers, case studies, email sequences, social media, and webinars)
3. Proficiency in video editing, basic graphic design skills, understanding of different video formats and their best uses, alongside strong story-telling ability
4. Collaborate with internal subject-matter experts to turn technical insights into engaging content for financial professionals
5. Build and manage editorial calendars and coordinate cross-functional content campaigns
6. Create and manage nurture campaigns with compelling copy, from download to demo
7. Support the planning and promotion of webinars and other lead-generation events
8. Help coordinate marketing team workflows, ensuring projects are completed on time and to a high standard
9. Analyse content performance data to continuously improve effectiveness and optimise future campaigns
10. Ensure brand tone and messaging consistency across all content touchpoints

Qualifications:

1. 6+ years of experience in content marketing
2. A highly motivated self-starter who proactively identifies opportunities, takes initiative, and thrives in a dynamic environment
3. Exceptional writing and storytelling skills, with a strong portfolio of engaging content
4. Advanced expertise in crafting polished, professional video content
5. Strong understanding of lead nurturing and conversion through content
6. Proven ability to plan and execute content campaigns that generate and move leads through the funnel
7. Excellent project coordination and communication skills
8. Strong analytical and problem-solving skills
9. Experience with CRM tools and email automation for nurturing campaigns
10. Experience supporting webinars and turning events into multi-use content assets

What You Do Not Need:
- Understanding of business valuations

What We Offer:

1. Fully remote work and flexible working hours
2. High degree of autonomy for our teams
3. Regular team events
4. Company budget for training, courses, and conferences
5. Opportunity to work directly with founders and a team spread across multiple geographies
6. Potential for international travel