Campaign Marketing Manager

My client is an established international SAAS business. Due to internal promotion, they seek a talented Campaign Marketing Manager to create impactful multichannel campaigns for their innovative B2C platform-as-a-service solution focused on improving employee experience.
This is an outstanding opportunity to join a high-performing marketing team during an exciting period of acceleration and significantly impact a growing business.
Location: Hybrid working, with two days per week in their offices near Hemel Hempstead. The specific day and time are flexible.

CAMPAIGN MARKETING MANAGER YOUR RESPONSIBILITIES WILL INCLUDE:

• Creating and executing end-to-end campaign strategies for both customer retention and adoption
• Planning and implementing multichannel marketing campaigns across communications, social media, paid advertising and websites
• Owning B2C-focused content across platforms to increase product awareness and engagement
• Developing and deploying partner and customer content, including posters, flyers, social assets and digital materials for both B2B and B2C audiences
• Working with partners to secure strategic promotions
• Executing targeted seasonal campaigns, especially for peak periods, to maximise revenue opportunity
• Partnering with the sales teams and the wider marketing team
• Production of content including email, promotions and newsletters, and compelling video to enhance campaign effectiveness
• Analysing campaign performance metrics and creating detailed reports with recommendations for future campaigns

• Minimum 4 years campaign marketing experience in B2B2C or B2C environments
• Demonstrable experience delivering successful multichannel digital campaigns leveraging various tactics, including paid media
• Strong data-driven approach with excellent analytical capabilities
• Advanced ability to drive creativity and innovation in campaign development
• Exceptional communication skills, both written and verbal
• Proven ability to effectively work with multiple stakeholders and teams
• Excellent project management and organisational abilities

• Opportunity to make an immediate impact in a high-energy role with room to grow
• Ability to learn and develop within a high-performing marketing team
• Join a technology-driven business supporting enterprise HR functions during a period of expansion
• Open, fair and employee-focused culture with a track record of internal promotion and career development
• Collaborate with diverse teams across the organisation to drive innovation
• Hybrid working arrangement with flexibility