Business Development Manager

The Advocate Group; Manchester; On-site; GBP 40,000 - 55,000

Job description

Business Development Manager

North West (Manchester, Chester, Liverpool)

£40,000 + Car Allowance + Bonus

Are you a passionate and commercially driven individual who thrives on building relationships in the On-Trade sector?

Do you want to work with a prestigious, internationally renowned spirits manufacturer with an outstanding portfolio across whisky and gin?

We are partnering with a leading independent spirits business that is looking for a Brand Development Manager to drive sales and brand visibility across the North West region. This is a fantastic opportunity to work with a high-profile portfolio of premium spirits brands.

Responsibilities include:

1. Managing and developing key accounts within the Contemporary On-Trade, Prestige, and Premium sectors
2. Growing distribution, visibility, and rate of sale across the portfolio
3. Building strong partnerships with key venues across the region
4. Creating and identifying new business opportunities beyond a predefined list
5. Delivering against KPIs including cocktail menu placements, activations, distribution growth, and Fine & Rare sales targets
6. Representing the brand at trade shows, industry events, and activations

About You:

1. On-Trade experience in the North West, ideally with a strong network across the North West
2. Passion for spirits, whisky, and the On-Trade sector
3. Highly energetic with a relationship-driven approach
4. Commercially savvy
5. Strong negotiation and business development skills
6. Ability to build long-term partnerships
7. Self-motivated and able to maximize opportunities

If this role sounds like the perfect fit for you, I'd love to hear from you!