Business Development Manager

Roles and Responsibilities

• Supports the Academy in meeting business targets across the region
• Implement activities which help growth of revenue streams from the priority clients and other targeted client accounts by leveraging internal team from the LoS and Clients and Markets team
• Work with solution design team to respond to RFQs/RFPs in a timely manner
• Plan approaches and pitches for RFQs/RFPs with the right SMEs
• Prepare engagement letters and agreements with clients
• Conduct the entire BD process from lead generation and negotiation, to closing and post-sales follow up
• Prospect and meet clients by growing, maintaining and leveraging your network
• Identify and build strong relationships with key personnel for client interaction and engagement
• Conduct market research and related events in the industry including announcements, tracking competitors’ activities to develop unique selling points and game changers for the business
• Ownership and maintenance of client and proposals repository
• Research and understand the firm and people’s capabilities
• Liaise with the Director of BD to plan, organise and execute annual budgets.
• Provide trend analysis, and research for new product launches

Desired Candidate Profile

A Business Development Senior Manager is a senior leadership role responsible for driving business growth, identifying new market opportunities, and fostering strategic partnerships to enhance an organization’s market position and financial performance. This role combines strategic thinking, leadership, and relationship-building to create and implement business development strategies that help the company achieve its long-term objectives.

In addition to overseeing sales teams and customer acquisition efforts, a Business Development Senior Manager often works closely with product development, marketing, finance, and other internal teams to ensure the company’s services or products are aligned with customer needs and market trends. This role can exist in various industries, including technology, healthcare, finance, and consumer goods, among others.

Key Skills for a Business Development Senior Manager

1. Strategic Thinking and Planning

• Market Analysis: Ability to analyze market trends, competitors, and customer needs to identify opportunities for expansion and differentiation.
• Business Strategy: Developing and executing a long-term growth strategy, including market entry strategies, diversification, and customer acquisition plans.
• Opportunity Identification: Identifying and capitalizing on new revenue streams and business opportunities, whether through new products, services, or partnerships.
• Forecasting & Budgeting: Proficiency in forecasting business growth, setting realistic targets, and aligning resource allocation with strategic goals.

2. Sales Leadership & Client Relationship Management

• Sales Strategy: Designing and executing sales strategies that drive revenue growth, meet sales targets, and contribute to overall company success.
• Account Management: Overseeing key client relationships, ensuring customer satisfaction, and identifying opportunities for upselling and cross-selling.
• Relationship Building: Establishing and maintaining strong relationships with key clients, industry partners, and stakeholders to foster long-term business relationships.
• Negotiation: Strong negotiation skills to secure business deals, manage contracts, and close high-value partnerships.

3. Project Management & Execution

• Project Oversight: Overseeing business development initiatives and ensuring that strategies are executed on time and within budget.
• Cross-Functional Collaboration: Working closely with internal teams (marketing, product, finance, operations) to execute business development strategies and meet company objectives.
• Risk Management: Identifying potential risks in new business opportunities and developing strategies to mitigate those risks.

4. Financial Acumen

• Profitability & Pricing Strategies: Understanding financial principles to ensure business development initiatives contribute to profitability. This includes evaluating cost structures, pricing strategies, and ROI for new projects or partnerships.
• Revenue Models: Knowledge of various revenue models (e.g., subscription, licensing, partnerships) and how to optimize them for growth.
• Budgeting & Resource Allocation: Managing budgets for business development efforts and ensuring resources are allocated efficiently to maximize returns.

5. Marketing & Branding

• Market Positioning: Collaborating with the marketing team to create effective branding and positioning strategies that align with business development goals.
• Lead Generation & Content Strategy: Developing lead-generation strategies, content marketing initiatives, and digital outreach efforts to attract new clients.
• Product/Service Launches: Working with product development and marketing teams to launch new products or services that align with customer demands.