Global Product/Marketing Manager M/F

Global Product/Marketing Manager M/F
Location: Vilepinte (93)
Position available on permanent contract

Key Responsibilities:

1. Strategy and Planning:
   • Develop and implement the global marketing strategy for the X-ray contrast media portfolio.
   • Participate in the 5-year mid-term plan process.
   • Portfolio Management
   o Decide strategy and planning for market evolution, including share and volume.
   o Plan new product launches, including what, when, where, and how much.
   o Plan product discontinuations, including what, when, where, and how much.
2. Product Communication, Promotion and Training:
   • Guarantee effective product-medico-marketing communication and promotional supports.
   • Implement marketing plans to reach sales objectives and margins, considering market access implications.
   • Leverage digital community and tools to contribute to the Group Digital transformation.
3. Stakeholder Management and KOL engagement:
   • Develop and maintain a strong international KOLs network.
   • Organize strategic seminars/webinars in collaboration with Medical Affairs.
   • Ensure all marketing and communication activities are compliant with regulatory and compliance standards.
4. Market Analysis and Research:
   • Conduct market analysis, including scenarios, trends, and competitor analysis.
   • Monitor quantitative and qualitative product perception.
   • Develop awareness and familiarity with market trends, government regulatory impact, and competitive influences.
   • Perform research and voice of customers to support key projects.
5. New Product Launches:
   • Define and drive the marketing execution of new product launch plans at a global level.
   • Ensure regional deployment of new product launches.
6. Future Imaging Technologies:
   • Develop awareness of future imaging technologies with OEMs.
   • Make appropriate recommendations for the product portfolio and develop partnerships.

Key Stakeholders:
• Compliance, Regulatory, Medical Affairs, Scientific Experts, Regional Marketers, CCOs, VP & Sales Managers, Regional Applications, MSL, Contrast Media Marketers, KOLs, Societies, Agencies, Partners, etc.

Skills and Key Competencies:
You are a marketer with a scientific profile with a:
• Extensive experience (5/10 years) in the pharmaceutical and/or healthcare industry with proven sales and marketing experience.
• Excellent understanding of medical imaging, strongly preferred.
• Experience in launching new products and portfolio management.
• Experience working within a global organization in a matrix environment.
• Demonstrated success leading across functional teams.
• Strategic approach with a strong focus on results.
• Fluency in English required; fluency in French desirable.

At Guerbet, we build lasting bonds to make life better. That is our Raison d'être. We are a global leader in medical imaging, offering an extensive range of pharmaceuticals, medical devices, digital and AI solutions for diagnostic and interventional imaging.

Achieve, Cooperate, Care and Innovate are the values we share and practice every day. Working at Guerbet is not only being part of a multicultural team of 2,600 employees in more than 20 countries, but above all playing a unique role for the future of medical imaging.

For more information on Guerbet, visit www.guerbet.com and follow Guerbet on LinkedIn, Twitter, Instagram, and YouTube.