CRM Manager H/F

WE ARE BETCLIC

Betclic is a tech company specializing in online gaming and a leader in sports betting in several European countries. Every day, Betclic is committed to fueling the passion for sports by providing players with the best entertainment experience through innovative cutting-edge technologies, ensuring a safe and healthy gaming environment.

Betclic, headquartered in Bordeaux, France, is a multicultural and international company with nearly 950 employees spread across 5 European countries: France, Italy, Malta, Poland, and Portugal.

Do you have a passion for the world of sports and gaming? Do you enjoy challenges and contributing to collective efforts? Join the adventure!

ENTER THE GAME

This is an exciting role within the Betclic Casino team that currently drives a strong growth and aims to become the #1 Casino operator in its core markets. Our goal is to offer a seamless and entertaining player experience while implementing innovative features that will continue to drive player value. We're looking for a candidate with a strong business acumen, who can understand growth dynamics and put in place appropriate actions to achieve business objectives while communicating them efficiently to our players.

Working alongside our Head of Casino and Growth Marketing teams, you’ll contribute to the definition & manage the delivery of our Marketing strategy, aiming to increase the performance of our games & players. You’ll work closely with our internal & external stakeholders to ensure our Casino content is constantly promoted in the right way. This position requires a high degree of versatility as it involves working on operational, tactical, and strategic subjects all at once.

YOUR ROLE WITHIN BETCLIC

In this context, your missions are as follows:

• Develop Marketing strategies to grow our Product in our different markets; oversee every Marketing operation to ensure they contribute efficiently to our global strategy while seeking constant optimizations.
• Build and deliver monthly operational plans; their planning, budgeting and execution, ensuring smooth delivery & measured performance.
• Operate promotional activities to optimize Product usage and personalized actions at key lifecycle stages to maximize customer value.
• Orchestrate the delivery of operations; coordinate operational teams & implement optimum processes to guarantee operational excellence.
• Work hand in hand with country and Product Directors across multiple countries to align strategy and priorities.
• Lead, mentor, and empower a team of CRM & promotions experts, effectively manage team resources and prioritize activities to ensure maximum efficiency.
• Partner with Data teams to implement measuring plans, identify Product insights, and run player analysis.

WHO ARE WE LOOKING FOR?

We're looking for colleagues with a good sense of humor, respect, and kindness, a bit of zeal, and a real passion for their profession!

This job is for you if:

• You have at least 5 years’ experience in Marketing/communication/CRM.
• You have proven experience in the Gambling or Gaming industry.
• You have a proven analytical skillset, capable of translating data insights into actionable plans.
• You have the ability to work across multiple teams in a matrix organization.
• You possess strong project management and coordination skills.
• You possess great communication and relationship building skills.
• You have energy, with a real will to learn and improve.
• And finally, you are fluent in spoken and written English. Portuguese is a plus.

WHAT ARE THE RECRUITMENT STEPS?

• If your application is successful, Elodie will contact you within a week to schedule a 30-minute HR prequalification interview.
• Afterward, you will be asked to complete the AssessFirst test, which assesses your personality, motivations, and reasoning.
• Next, you'll meet Geoffroy, Head of Casino (your future manager).
• You will then be given a Use Case to prepare at home, which you will later present to both Geoffroy and Julie, Gaming Director.
• Finally, Elodie will conduct a concluding HR interview where you will review and discuss the results of your AssessFirst test.

To provide an ideal candidate experience, the Betclic recruitment process typically lasts 4 to 6 weeks.

WHAT CAN YOU EXPECT?

• 25 paid vacation days and 10 "RTT" days.
• A Ticket Restaurant card loaded with €10 per day (50% funded).
• 100% coverage of a health insurance plan for you and your children.
• 50% coverage of transportation costs or an annual sustainable mobility bonus (€200 for sustainable commuting).
• An advantageous telecommuting policy.
• An annual training program.
• Exceptional office facilities with a rooftop for sunny breaks and lunches overlooking the Cité du Vin.
• Internal events to spice up your daily routine.
• Free sports classes at our facilities.

And most importantly, the opportunity to work in a young, friendly, and fun atmosphere!

This is a permanent position available in Bordeaux as soon as possible.

Betclic Group - 117 quai de Bacalan 33300 BORDEAUX

All our positions are open to people with disabilities.