Brand Graphic Designer

About BYD

Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and wants to create a positive impact by joining a diverse and dynamic team.

BYD is a leading, high-tech multinational, based in Shenzhen, China. It operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions, BYD is dedicated to building a zero-emission ecosystem.

BYD Europe BV, located in Schiedam, Netherlands, is the marketing and sales HQ of BYD Co., Ltd based in Shenzhen, China. BYD Europe BV offers a full line of BYD electric vehicles, including all-electric cars, all-electric buses, and all-electric forklift trucks.

About BYD France

BYD France is the French National Sales Company of BYD BV Europe and BYD Company Ltd, a China-based company and a leading global supplier of green energy technologies. BYD France offers a range of electric vehicles, including all-electric cars, buses, and forklifts. BYD is expanding its operations in France to support a growing portfolio of New Electric Vehicle Passenger car and LCV projects.

Key Responsibilities:

• According to the brand VI standards combined with different market application scenarios, output the corresponding visual standard specifications to ensure the unity and consistency of the brand image in design.
• Manage brand VI to ensure the correct implementation of brand visual standards in various channels and touchpoints; conduct normative monitoring, timely identification, and correction of behaviors not in line with brand visual standards.
• Conduct design reviews on each terminal advertisement before placing, ensuring that the terminal advertisement design aligns with brand standard specifications.
• Collaborate with the team to complete material design and review for exhibitions, launch conferences, media test drives, and other market activities, ensuring overall visual quality to enhance the brand image.
• Design and produce promotional materials required for brand, technology, and product market communication and promotion processes.
• Manage design and shooting projects, collaborating with internal and external teams to ensure timely and quality project completion.
• Address other design needs for business development and processing.

Key Results:

• Commercial and funnel management metrics
• Sales & Delivery goals
• Brand Awareness & Positioning
• Customer Happiness
• Customer engagement level
• Media publicity level

Your Profile:

• Bachelor's degree or above, majoring in a design-related field.
• At least 5 years of experience in a related business.
• Strong aesthetic sense and independent design execution.
• Experience in branding and design project management; ability to withstand work pressure and adapt to concurrent multi-project work.
• Strong internal drive, motivation, responsibility, and independence.
• Cheerful personality, good communication skills, and a strong sense of teamwork.
• Proficient in various types of design software; English and French communication skills are mandatory. Chinese is a plus.
• Please attach a portfolio to your resume.