Advertising Designer

Locala’s omnichannel advertising platform leverages granular insights and cutting-edge AI to help marketers efficiently plan, activate, and measure campaigns personalized to the local consumer. Our platform specializes in transforming complex mobility and consumer data into actionable audience insights, fueling advanced media strategies that consistently deliver smarter business outcomes.

Since our inception in 2012, Locala has proudly worked with leading brands across 40 countries.

With over 180 employees around the globe, Locala has offices in the United States, France, Belgium, the UK, Singapore, Malaysia, Italy, Canada, and Dubai.

YOUR ROLE:

Reporting to the VP of Global Design, the Advertising Designer is responsible for creating visual concepts and ads that effectively communicate the message of a product or service for clients' brands. The Advertising Designer works closely with Account Managers, Sales, and Trading teams from Operations to develop compelling ads that will catch consumers' attention.

The Advertising Designer must be able to think creatively and outside of the box to deliver effective ad experiences for a wide range of clients. To do so, the Advertising Designer also refers to their Lead Advertising to ensure high-quality ad experience delivery.

The Advertising Designer works with an omnichannel mindset, meaning that they are able to create ads for any touch points of the consumer journey to serve the best advertising strategy possible towards clients.

MISSIONS:

1. Design and develop digital creative ad formats, with Adobe Suite and Ask Locala Ad Builder proprietary platform following our clients' needs;
2. Apply and respect customers’ brand identities to digital ads (from mobile, desktop, DOOH…);
3. Layout and design ads;
4. Master constraints and limits required within mobile environment development and creation;
5. Meet with other team members to maintain good communication within the design team;
6. Conduct ads performance analysis on campaigns to ensure ads experience effectiveness towards clients;
7. Research consumer behavior, market trends, and new technology that could influence the effectiveness of different advertising methods;
8. Brainstorm ideas for new advertising experiences or services that could be marketed to consumers.

YOUR PROFILE:

Basic fundamentals of HTML5 and CSS3 integration are mandatory;

• High level of Photoshop and Illustrator required and good knowledge of the Adobe suite;
• Basic fundamentals of animation and After Effects;
• Ideally 1 year of agency experience;
• Professional English mandatory;
• Experience working with major national and international brands;
• Graduated from a Design / Graphic Arts school;
• Digital and mobile-first profile;
• Found of digital and aware of the latest trends in mobile and desktop development;
• Passionate about design and UX;
• Team spirit, rigorous, polyvalent, and independent;
• Please submit your portfolio with your application.

At Locala, we are committed to diverse and inclusive hiring and to promoting equal opportunities throughout our processes and beyond. Our offers are open to everyone, regardless of origin, gender, religion, disability, etc. Do not hesitate to apply!