Marketing Specialist (English-speaking countries) - Digital Markets

About Gartner Digital Markets:

Gartner Digital Markets is a business unit within Gartner. Our mission is to empower organizations to accelerate growth by helping them embrace the right technology and services.

Gartner Digital Markets is the world’s largest platform for finding software and services. With more than 100 million annual visitors across four buyer destinations—Capterra, GetApp, Software Advice, and UpCity—and 70 localized sites, Gartner Digital Markets helps software and service providers build their brand, capture demand, and understand their market.

For candidates interested in taking their next career step, Gartner Digital Markets offers the best of two worlds—the stability and resources of a large, established organization combined with the fast pace and excitement of working for a dynamic growth business.

What we’re looking for:

Gartner Digital Markets is seeking a marketing specialist to support digital public relations and content marketing activities in our English-speaking countries, with the end goal of driving organic traffic to our Capterra, Software Advice, and GetApp sites. We’re looking for someone with a foundation in digital PR, marketing, or communications, and a results-driven mindset. The ideal candidate is a strong writer, has a passion for crafting compelling narratives to reach key audiences, has demonstrated excellence in project management, and has a general understanding of SEO.

Why you’ll want to come to work:

• Develop and execute outreach campaigns focused on US and Canadian markets that generate coverage of our content and backlinks to our sites from both media publications and software vendors.
• Draft written materials for promotion campaigns, including press releases, email pitches, media lists, and byline articles.
• Engage with and build relationships with key media contacts and software vendors in target countries, positioning our brands as trustworthy resources for software buyers.
• Support SEO-driven initiatives to improve SERP rankings, such as updating website content and analyzing top-performing pages.
• Maintain activity on global social media channels, including content development and scheduling.
• Partner with Marketing, Content, and SEO teams to execute successful digital content marketing campaigns.
• Contribute to other marketing initiatives including B2B influencer campaigns and event/speaking engagements.
• Support reporting on KPIs related to Global Marketing team activities.

What you’ll bring to the team:

• Bachelor’s degree preferred.
• 3+ years of professional experience in marketing, communications, or related field.
• Experience in social media management a plus.
• Professional level of English, written and verbal communication skills.
• Ability to manage projects with strong organization skills and attention to detail.
• Proactive attitude; a self-starter and independent thinker.
• Collaborative and “team-first” mindset.

Don’t meet every single requirement? We encourage you to apply anyway. You might just be the right candidate for this, or other roles.

What you’ll find:

• Limitless growth and learning opportunities.
• A collaborative and positive culture - join a diverse team of professionals that are as smart and driven as you.
• A chance to make an impact - your work will contribute directly to our strategy.
• Frequent social activities such as movie night, laser tag, bowling, escape room, summer beach party, hiking & BBQ, and more!
• A hybrid work environment—enjoy the flexibility of working from home and the energy of collaborating with peers in our dynamic offices.
• New offices close to Glòries and the beach in the fantastic, “innovation and tech” 22@ district of sunny Barcelona.
• Fresh fruit, snacks, selection of teas, fair trade organic coffee, and a fridge full of beer for our Thursday Beer O’Clock.

What you’ll receive:

• Competitive compensation.
• 23 days annual holiday and an additional day off for your birthday.
• Private Medical and Dental Care.
• Life and Disability Insurance.
• Public Transport Subsidy.
• Ticket Restaurant Card.
• Childcare Vouchers (Ticket Guarderia).
• IncentiFit - annual reimbursement for health-and-wellness-related activities.
• Pension Scheme.
• Tuition Reimbursement.
• Employee Stock Purchase Plan.
• Employee Assistance Program.
• Gartner Gives Charity Match.
• Relocation Assistance - a specialist to help you with all the appointments and paperwork.

And much more!

What we are:

• Action Oriented - You have what it takes to deliver measurable results, fast.
• Intellectually Curious - You love learning and are excited by the potential teaching opportunities within your role.
• Collaborative - You believe in the one team, shared mission philosophy.

Web: gartner.com/en/digital-markets
Careers: jobs.gartner.com/teams/digital-markets

PLEASE NOTE:

- Applications must be submitted in English.

- A valid EU visa/passport is required for this position.

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