Content & Social Media Strategist

At HOFF, we have been on an extraordinary journey over the past eight years, experiencing rapid growth in the world of sneakers. We redefine sneakers with the perfect balance of elegant design and limitless versatility.

Our refined creativity, attention to detail, and distinctive mastery of color allow us to create sneakers that adapt to every transition in life. More than just an accessory, they are a statement of style that transforms every step into a moment with purpose.

If you share our passion for creativity, design, and innovation, this is the place for you.

Ready to walk with us?

What will you have to do when you're here?

• Social Media Management and Strategy: You will design the best way to communicate the brand universe through different social media platforms to build a community (Instagram, Facebook, TikTok, Pinterest, and LinkedIn). Therefore, you must stay up to date with trends on each platform to ensure that the content has the desired impact, managing the Social Media calendar.
• Content Strategy: You will be responsible for coordinating and executing the content strategy and creation on social media to meet the needs of each channel, following the brand's storytelling and objectives.
• Storytelling Creation: You will develop creative briefings for the narrative of major campaigns and social media content. To do this, you will need to be a key link between different departments (marketing, art, product, etc.).
• Analysis and Reporting: Every good strategy needs to be measured and studied. Therefore, you must ensure that you understand the impact of our posts and optimize future strategies. We count on you to keep improving every day.
• Trend Monitoring: Keep up with industry trends, new platforms, social media algorithms, and best practices to ensure HOFF stays ahead in digital innovation.

Does it sound interesting? Let us tell you what profile we’re looking for.

• Proven experience in content creation within fashion/beauty/lifestyle companies.
• We are looking for someone with at least three years of prior experience in social media, having worked with KPIs and objectives.
• In terms of education, you should have a degree in Marketing, Communication, Journalism, Business Administration, or a related field.
• We are international! A minimum B2 level in English is required.
• Strong understanding of social media platforms, trends, and audience behaviors.
• Ability to work independently and manage multiple projects at once.
• And finally, to succeed in this role, you must be a creative and passionate digital marketing professional, but also organized and analytical, with great attention to detail, teamwork skills, and excellent communication and social abilities.

¿Por qué querrás formar parte de HOFF?

The HOFF Team is the living image of the brand, which is why they receive free products every season and generous discounts.

We love coming to the office and working together, but when we need it, we work remotely. No need to fake being sick.

Coffee addict? Feel free to drink as many cups as you need to recharge.

Every startup should have a fruit tray, and HOFF is no exception. Fresh fruit always available.

Got birthday plans? Take the afternoon off to treat yourself and have fun.

Work hard. Play hard. We have a flexible schedule so you can focus on your goals and clear your mind. Plus, we kick you out of the office on Fridays at 2:00 PM.

Our Culture
Sky Is Not The Limit: We don’t settle for the ordinary—we dream big and push boundaries. "Why Not?" is our motto, driving us to reach our full potential in every opportunity for growth. "The best is yet to come..."

Make Things Happen: Our proactive attitude and entrepreneurial mindset push us to take action and contribute from day one. We take ownership of our work, embrace responsibility, and make things happen.

HOFF Ambassador: We share a sense of pride and belonging, of being part of and building HOFF. We celebrate every success, and we are passionate and committed to the project.

Stronger Together: Together, we are stronger. We prioritize the greater good, share knowledge, and support each other as a team. We are part of a whole, united by a common goal—we are a community.

We celebrate diversity and are committed to building teams that represent people from different backgrounds, perspectives, and skills. Employees are selected based on their qualifications, merits, and the company’s needs.

If you liked what you just read about us, we’d love to meet you.