Web and Digital Officer

A Brief Overview
Reporting to the Associate Director, Web and Digital Strategy, the Web and Digital Officer leads initiatives for Queen's Health Sciences websites and digital platforms. This role combines technical skills in web design and systems development with an understanding of equity, diversity, and inclusion, marketing, and compliance standards. The Web and Digital Officer supports content editors across multiple sites, offering technical guidance and best practices to ensure alignment with strategic goals and accessibility standards. This position is ideal for a detail-oriented individual passionate about a strong, impactful digital presence.

This position creates, implements and regularly updates digital marketing plans for the unit's programs, teams and/or events. This position initiates and conducts market research and surveys, and leverages analytics to monitor the effectiveness of the unit's online marketing strategies. This position develops reports and generates insights and recommendations to inform and improve upon the unit's digital marketing strategies and plans. This position also develops, monitors and administers social media marketing budget.