Staff Product Manager, Commerce

Who We Are

Babylist is the trusted platform for millions of growing families. For over a decade, Babylist has been the technology solution for expecting parents and the community that supports them, expanding from baby registry into a full-service platform that helps parents make decisions with confidence, stay connected, and build happy and healthy families. Every year Babylist helps over 9M people make purchases through its registry, app, ecommerce shop, and comprehensive product guides. The Babylist ecosystem now includes Babylist Health, which provides access to products and services including insurance-covered breast pumps, Expectful, a new voice in health and wellness for pre-pregnancy through postpartum care, and The Push, a branded content studio that works with the biggest companies in the baby space. With over 59M monthly pageviews and 1.2M TikTok followers, Babylist is a generational brand leading the $88 billion baby product industry.

Our Ways of Working

We have team members located across the United States spanning multiple time zones. This means we put in extra effort to make sure we connect and collaborate in ways that make sense for us. We know how valuable the flexibility of remote work is for our employees. We know that personal connection is the foundation for the great work we do together. In order to build those relationships with team members in other cities, we meet with coworkers in person two times a year at a full company offsite and a departmental offsite. These offsites are expected of employees and are great opportunities to meet the people you work with every day and to do some of the work that is much more difficult to do virtually.

What the Role Is

Babylist is the destination for millions of growing families. We help them with everything from product research, to managing their registry, to becoming part of our social media community. We believe that Babylist can also play a role in helping customers discover, purchase, and manage more of what they need for a new family member all in one convenient place. We are looking for an experienced product manager to help fulfill this vision.

As the Staff Product Manager, Commerce, you will own the development of Babylist’s strategy around transactional e-commerce – ensuring that every customer has a great buying experience. This includes ownership of Babylist’s first-party ecommerce experience, the Babylist Shop. And also means driving strategic work on ensuring that customers are taking advantage of the best offers (price, availability, and ship speed) for the items on their registry, whether through the Babylist Shop or our 3rd party partners. You will also manage relationships with key partner teams, including Merchandising, Customer Support, Supply Chain, and Catalog Data. On a daily basis, you will push to elevate our existing Shop e-commerce experience, and also develop compelling new opportunities to serve new parents and gift givers. Your work ensures that registrants ultimately get what they need for their growing family, and you will have the opportunity to positively impact millions of growing families during these important life milestones.

The ideal Staff Product Manager has a track record of leveraging user-empathy, data, and constructive debate to create compelling user experiences that build customer loyalty. They have demonstrated strong ownership of both strategy and execution to drive outsized business impact. They understand the basics of ecommerce and also show an ability to innovate beyond existing patterns. This role also requires very high individual judgment and strong communication skills, which can be utilized to bring structure & clarity to the work and organize efforts across the organization to deliver the best possible outcomes for our users. They are a person who is passionate about improving lives through the products they build.

Who You Are

• You're an experienced Product Manager with a proven record of defining product strategy for a complex area of the business, leading cross-functional teams in execution, and working with exec leaders to solve complex problems for consumer products. This likely means you have held Product Management roles at the Lead/Staff, Principal, Group and/or Director level.
• You can speak to a track record of making tough decisions that create clarity for the team and drive results for the business.
• You have experience in ecommerce and understand the fundamentals, but may have a breadth of experience in other domains.
• You have also demonstrated an ability to both think big and act small – with experience bringing new ideas from 0-1 and beyond.
• You have demonstrated an understanding of user behavior and can speak to cause-and-effect. You are seen as the expert in your space and often bring clarity to difficult product issues.
• You’re data-driven, utilizing quantitative and qualitative data to solve challenging customer problems and have experience running consumer facing A/B tests.
• You also understand when there is enough established “case law” and how to quickly move teams forward without undue instrumentation or testing.
• You find opportunity in ambiguity; able to identify, advocate for, and execute on new opportunities in the absence of a clear mandate.
• You’re able to ruthlessly prioritize in order to get the right things done with the adaptability to pivot into different focus areas.
• You have worked with both functional and exec teams to define and execute significant consumer product strategies from inception to launch that have had outsized impact.

How You Will Make An Impact

• Be a strategic thought leader for the organization – helping to define the next iteration of Babylist commerce.
• Bring compelling new experiences to life that better integrate the Babylist registry and shop experiences, provide new ways for users to access great products and deals, and lift conversion across both 1P and 3P experiences.
• Craft a vision, define a roadmap, and prioritize the development of essential user experiences, including opportunity sizing, experimentation and continuous iteration.
• Lead the full product management cycle for your roadmap: Discovery, Validation, Development, Launch and Measure/Iterate.
• Exemplary partnership with UX, Engineering, Leadership, and Marketing on new zero to one initiatives as well as optimizing and scaling current projects.
• Be a strong advocate for a data-driven approach to improving customer experience, leveraging both qualitative and quantitative research methods to understand our customer’s needs.

Why You Will Love Working At Babylist

• We invest in the infrastructure you’ll need to be supported and successful: tools, opportunities to connect with colleagues, and a stipend to help you set up your office.
• We build products that have a positive impact on millions of people’s lives.
• We work at a sustainable pace which means work/life balance is a real thing here.
• We believe technology and data can solve hard problems.
• We believe in exceptional management.
• We are an antiracist organization and doing the work to support differences of all kinds.
• We offer competitive pay and meaningful opportunities for career advancement.
• We have great benefits like company paid medical, dental, and vision, a generous paid parental leave policy, and 401k with company match.
• We care about employee wellbeing with perks for physical, mental and emotional health, parenting, childcare, and financial planning.

Babylist takes a market-based approach to pay, and pay may vary depending on your location. Your actual base salary will depend on factors such as your skills, qualifications, experience, and work location.

The estimated pay range for this role is CAN $173,500.00 -$215,800.00.

In addition, Babylist offers equity, bonus, and benefits, including company paid health, dental and vision insurance, 401(k) matching, flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies.

IMPORTANT NOTICE: Our company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All of our legitimate job postings can be found on our official career site. Please be cautious of job offers that come from non-company email addresses (@babylist.com), instant messaging platforms or unsolicited calls.