Specialist, Digital Account Manager, Bell Media

Specialist, Digital Account Manager, Bell Media

At Bell, our purpose is to advance how Canadians connect with each other and the world. We achieve this by providing consumers and businesses with the best network technologies in the world, innovative digital solutions and seamless customer experiences. It’s all developed and delivered by the members of #TeamBell and we’re always on the lookout for people with great skills and experiences.

We value diversity and provide a supportive, inclusive community where all team members can succeed. And through our commitment to environmental, social and governance initiatives, you will feel good about the greater impact you will have – making every day better for people as they connect, work, learn and play.

Join us. You belong at Bell.

Be at the forefront of one of the most exciting and ever-changing industries. On the Bell Media team you will be a part of creating and delivering the best Canadian and international content across digital media, television, radio and out-of-home advertising platforms. You’ll join a team of passionate and driven innovators, who are breaking barriers and expanding the reach of Canada’s most-loved entertainment.

At Bell Media, you’ll redefine digital connections and pioneer next-generation services, propelling us to reach new heights, unlock untapped potential and expand horizons for our customers.

The Digital Account Manager oversees the day-to-day activities within the online account(s) and the execution of customer orders, from initial briefing to campaign post-mortem, including order entry, ad trafficking and creative management. To achieve this, the Digital Account Manager manages the fulfilment and optimization of campaigns in line with the customer’s requirements and expectations. In addition, the Digital Account Manager provides regular reports to the customer and the Account Executive on the delivery of the campaign.

Success in this role relies on the ability of the Digital Account Manager to build a reputation of “trusted advisor” within the customer business and to develop strong relationships with key contacts. Effective planning and organisational skills coupled with an ability to identify opportunities for new business / up selling are also keys to success.

Key Responsibilities

• Trafficking and launching campaigns based on requested launch date.
• Testing and performing QA for advertising creative to ensure functionality within Bell Media network.
• Send clients ad specifications based on their campaign and provide any assistance required to ensure creative meets with these specifications.
• Provide clients with reporting and optimization suggestions.
• Monitoring and troubleshooting campaign, creatives and tag issues within Desktop/Mobile Web, App, Connected TV, Podcast and VOD to ensure full delivery.
• Billing revisions.
• Ensures that client issues are dealt with in an efficient manner and informing the Account Executive and Senior Manager.
• Works closely with the product and content team to maintain a continuous knowledge of project status in order to identify potential issues and/or opportunities within or related to the project.
• Ensures that all processes and procedures are completed, quality standards are met.
• Provides regular two-way communication between the client and team, to provide strong team representation and set client expectations.
• Understanding of company capabilities and service, and effectively communicates all offerings to the client.
• Reports to the Associate Director, Account Management & Digital Platforms providing regular input on account activity, including status and call reports on a weekly basis.
• Schedule and manage online advertising campaigns using multiple systems and tools (GAM, Cadent, OMS) including all required filters, settings and targeting criteria.
• Identify opportunities within the account for up selling and cross selling and work closely with the Account Executive on proposals for new business.

Critical Qualifications

• Educated to degree level or equivalent.
• 4 years + experience in Digital Ad Trafficking, Account Management, Digital Ad Operations preferably with a Publisher.
• 2 years experience in programmatic trading.
• Experience in Google Ad Manager ad server is a must.
• Must have experience in trafficking their own Display, Video Creatives across Desktop, Mobile Web, App, Connected TV and Video on Demand platforms.

Preferred Qualifications

• French-English bilingualism; In the course of their duties, this person will be required to interact with French & English speaking stakeholders across Canada.
• High level of proficiency in Microsoft Excel, PowerPoint, Outlook and Word.
• High level of proficiency in Taleria, Slimcut, Cadent, Springserve, Google Analytics, MOAT, Salesforce.
• Understanding of 3rd party tagging solution vendors such as IAS, DV and the knowledge of implementing them into Display, Video creatives.
• Understanding the difference between viewability standards, i.e. GroupM, MRC, IAB.
• Working knowledge of 1st & 3rd party audience segmentation.
• Experience and knowledge in creating and managing Programmatic Guaranteed campaigns.
• Time & Priority Management; highly skilled at prioritization and has strong organizational skills.
• Motivated, energetic and determined and has experience working in teams.
• Detail oriented, resilient, team player and an agile learner.
• Problem Solving and Decision Making under pressure.
• Communicating and Influencing.

Additional Information:

For work arrangements that are ‘Hybrid’, successful candidates must be based in Canada and report to a set Bell office for a minimum of 3 days a week. Recognizing the importance of work-life balance, Bell offers flexibility in work hours based on the business needs.

Please apply directly online to be considered for this role. Applications through email will not be accepted.

We know that caring for our team members is at the heart of a healthy, positive and thriving workplace. As part of our team, you’ll enjoy a comprehensive compensation package that includes a competitive salary and a wide range of benefits to support the well-being of you and your family. As soon as you join us, you'll be eligible for medical, dental, vision and mental health benefits that you can tailor to your specific needs. Plus, as a Bell team member, you'll enjoy a 35% discount on our services and access exclusive offers from our partners.

We value the experiences that have shaped who you are, and we know the diversity of your talent will bring even greater strength to our team. At Bell, everyone belongs and you’ll feel valued, respected and supported as you grow and reach your full potential.

We also want to make sure that everyone has an equal opportunity to join our team. We encourage individuals who may require accommodations during the hiring process to let us know. For a confidential inquiry, email your recruiter or recruitment@bell.ca to make arrangements. If you have questions or feedback regarding accessibility at Bell, we invite you to complete the Accessibility feedback form or visit our Accessibility page for other ways to contact us.

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