Social Media Manager

Volunteer Centre of Calgary
Calgary
CAD 60,000 - 80,000
Job description

Social Media Manager

3-5 hours/ weekly

Ongoing

Are you looking to build your profile or resume as a Social Media Manager remotely? Do you have some experience as a content creator? Do you have 5-10 hours a week to give back to a youth-serving group? This is the perfect position for you! We are currently looking for a Social Media Manager to help develop and deliver our media strategy to enhance our online presence, engage with our audience, and support funding and volunteer recruitment. You will work with board members, operations, and volunteers to build connections between the nonprofit and the community, fostering relationships and partnerships that support the organization’s goals.

The Fresh for Life Foundation (TFFLF) is a registered charitable organization in Calgary, Alberta. TFFLF specializes in providing Urban Art and holistic wellness-centered mentorship programs designed for youth between the ages of 14 and 24 who are in the process of transitioning into or out of the incarceration system or are at risk of criminal involvement. Our mentors are industry professionals (DJing, hip-hop/rhyme writing, graffiti artists, etc.), providing unique insight based on their own experiences as youth who were once at risk and successfully transformed their lives.

The mission and vision of TFFLF are centered on empowering youth within a therapeutic space that allows them to foster new interests while honing in on existing talents. The integration of holistic wellness tools into the positive TFFLF mentorship creates a rehabilitative environment that supports the youth’s mental health, positive relationships, and trauma healing. The services offered strengthen autonomy, skills building, goal setting, and problem solving, with the ultimate goal of lowering recidivism. Our mentorship is currently offered at open and closed custody (confinement) programs, an outreach school, and within the community as youth transition out of custody. Supporting our youth throughout different transitions and collaborating with community agencies is integral for effective advocacy and strengthening their natural supports.

This volunteer position offers an opportunity to utilize your skills and significantly impact the lives of youth within our community. If you are a student looking to build on your portfolio or resume, this is the perfect role for you!

Responsibilities

  1. Developing and implementing social media strategies and campaigns to achieve charity goals.
  2. Curating written, visual, and video content for social media platforms (e.g., Instagram, Facebook, LinkedIn, etc.).
  3. Monitor and engage within social media channels for comments and messages to build positive relationships with followers and stakeholders.
  4. Track, analyze, and report on social media performance to operational and board members.
  5. Collaborate with operational and board members to increase and maintain a positive social media presence.
  6. Ability to volunteer 5-10 hours a week.

Qualifications

  1. 6 months to 1 year of experience in social media management or a similar role.
  2. Knowledge or experience of non-profit funding and/or high-risk youth populations is an asset.
  3. Proficient knowledge in Instagram, Facebook, LinkedIn, and other social media platforms.
  4. Strong creative design skills & competency using design platforms (e.g., Canva, Photoshop, etc.).
  5. Knowledge of social media trends, strategies, and current digital marketing processes.
  6. Excellent communication and project management skills.

Certification or Education Required

Enrollment or completion of a Diploma in Marketing, Communications, Business, or a related field is an asset.

Why should you volunteer for this opportunity?

  1. Reference for work can be provided.
  2. Working remotely to build your portfolio.
  3. Choosing your own hours.
  4. Supporting a charitable organization in empowering young adults.
  5. Expanding your professional network through collaboration with board members, internal and external shareholders.
  6. Room for advancement as the organization grows.
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