Social Media and UGC Coordinator (Remote - Canada)

Social Media and UGC Coordinator (Remote - Canada)

Job Description:

Jive PR + Digital is an award-winning marketing agency committed to elevating brands across North America. With a 15-year legacy of success, we specialize in driving consumer brand growth through strategic PR, Social Media, UGC, and influencer marketing campaigns.

Role Overview:

We’re looking for a proactive and creative Social Media and UGC Coordinator to join our team. With 2 years of relevant experience, you’ll play a key role in managing community engagement, creating compelling content, and curating user-generated content (UGC) for our clients. This position is ideal for someone who is enthusiastic about social media, excels in content creation, and has a knack for building and managing creator relationships.

Responsibilities:

Your role would include, but not be limited to the following:

• Community Management and Proactive Social Outreach: Engage with our brand communities by responding to comments, messages, and fostering a positive online presence. Proactively seek out and engage with potential brand advocates and influencers.
• Content Creation: Develop and create engaging content tailored for various platforms, including TikToks, Instagram, and other social media channels, to drive brand visibility and audience engagement.
• Editing UGC Videos: Edit and enhance user-generated content to ensure it aligns with our brand’s voice and quality standards.
• Building Influencer/Creator Rosters: Identify, reach out to, and build relationships with influencers and creators who align with our immersive and consumer clients’ brand values and goals.
• Identifying New Creators: Discover and connect with emerging creators who fit our clients’ needs. Evaluate and onboard new talent to enrich our UGC rosters.
• Analytics and Reporting: Track and analyze social media performance metrics and influencer campaign effectiveness. Provide insights and recommendations for optimizing strategies based on data.
• Trend Monitoring: Stay up-to-date with the latest TikTok and Instagram trends and UGC best practices. Implement innovative strategies to keep our clients ahead of the curve.
• Collaboration: Work closely with the influencer and social teams, as well as clients, to ensure alignment on content strategies and campaign goals.

Qualifications:

• Bachelor’s degree or relevant certificate.
• 2 years of experience in marketing (preferably social media or influencer marketing).

Jive Core Values:

• Proactivity: We anticipate opportunities and challenges before they arise.
• Passion: We deeply love what we do and the impact we create.
• Ownership: We treat our business and our clients’ businesses like our own.
• Results: We strive for the highest standards of quality and results.

Join Our Team:

If you are incredibly well organized, a self-starter, and obsessed with digital marketing, we’d love to hear from you. Please submit the following two items to: careers@jiveprdigital.com (Use the subject Line: “Social Media and UGC Coordinator”):

• Your resume (include the city where you live).
• A short video of yourself answering these 3 questions (nothing fancy, a phone video is fine, we just want to ‘meet you’ virtually first):

• Tell us about your experience in social media and UGC/influencer marketing.
• Describe the process of how you approach finding new influencers and UGC creators (and what metrics and tools you would use).
• What is one of your ‘bucket list’ items (something you’ve always wanted to do or achieve)?